A game based on the Justin Timberlake-starring 2011 sci-fi action film “In Time” is launching Thursday on Fortnite as part of a new deal Snoop Dogg‘s Death Row Games has struck to adapted New Regency‘s film library into titles on the popular gaming platform.
The collaboration between Death Row Games’ Good Game Champ division will be developed using Unreal Editor for Fortnite (UEFN), beginning with “In Time,” which is described as “a natural fit for the dynamic UEFN platform, delivering fans an unparalleled ‘AAA gaming experience.'”
The film it’s based on was directed by Andrew Niccol and starred Timberlake alongside Amanda Seyfried, Cillian Murphy and Olivia Wilde and currently holds a 36% rating on Rotten Tomatoes. Per New Regency, “In Time” is “set in a dystopian society where time serves as currency, the film delves into a world of stark inequalities, where survival hinges on every second. Its gripping narrative and themes of resistance provide a wealth of rich storytelling potential.”
In terms of new projects on the docket, New Regency currently boasts Steve McQueen’s “Blitz” streaming on Apple TV+, is in pre-production on Season 2 of Amazon’s “Mr. & Mrs. Smith” with Donald Glover,” has “Prime Target” with Leo Woodall slated for release on Apple TV+ in 2025, and is now filming “Man on Fire” for Netflix.
“New Regency has produced some of my favorite films, so working with Yariv [Milchan] and his team has been seamless,” Death Row Games CEO Cordell Broadus said. “They understand that UEFN is at the heart of the creator economy. When we built the Tee Grizzley map, we wanted to depict spaces that resonate emotionally with our culture. This partnership allows us to bring that same authenticity to the Fortnite world and ensure cultural representation within IP integration.”
New Regency chairman and CEO Yariv Milchan added: “We’re thrilled to be part of this exciting new era of innovation in gaming and storytelling alongside Death Row Games. The launch of ‘In Time’ marks the start of a groundbreaking journey into immersive storytelling. We have long admired Snoop’s remarkable and varied body of work, his ongoing creative journey, and have deep respect for what he and Cordell are building at Death Row. This timely and exciting collaboration resonates with our ethos at New Regency.”
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