Emma Roberts To Star In ‘Bride Wars’ Movie Reimagination For TV In Development At Peacock

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A new TV series that reimagines the 2009 film Bride Wars is in development at Peacock, with Emma Roberts (American Horror Story, Valentine’s Day) set to star and executive produce through her Belletrist prodco. New Regency will serve as the lead studio with co-studios 20th Television and UCP on the project, written and executive produced by multi-Emmy Award winner Sascha Rothchild (GLOW, XO, Kitty).

Set against the charming backdrop of North Carolina, Bride Wars, the TV series, follows a big-city wedding planner (Emma Roberts) whose arrival in a small town sparks an epic showdown with a beloved local planner. As the two women battle to plan the same wedding, their rivalry quickly escalates into a larger clash over friendship, community, and, ultimately, love.

The original Bride Wars starred Kate Hudson and Anne Hathaway as longtime besties Liv and Emma, respectively, whose weddings accidentally end up booked for the same day at the same venue, The Plaza Hotel in New York City. Drama, chaos and confusion abounds. The women fight over who should keep the date and which should sacrifice for the other. In the film, they struggle between being a true friend and losing their buddy forever.

Bride Wars from left: Kate Hudson, Anne Hathaway, 2009. Fox 2000 Pictures/Courtesy Everett Collection

The series’ executive producers include Arnon Milchan, Yariv Milchan, and Natalie Lehmann for New Regency; Roberts, Karah Preiss, and Matt Matruski for Belletrist, and Alexandra Milchan and Martin Salgo for Crescent Line.

Rothchild is currently adapting Young Rich Widows for Amazon, and her debut novel, Blood Sugar, was a New York Times Best Book of 2021 and 2022.

Roberts is in production on the feature film Hal opposite Alexander Ludwig and also serves as an executive producer on the hit Hulu series Tell Me Lies, which recently concluded its 3-season run. Roberts is represented by Sweeney Entertainment and lawyer JR McGuiness.

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