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David Beckham is cashing in on a new show with Netflix after his 2023 documentary entitled Beckham drove his business 'through the roof'
The sportsman's brand partner Jamie Salter spoke about the deal at the Leaders Conference at Stamford Bridge on Thursday.
He said: 'Following the Beckham documentary on Netflix, he is making more episodes with the channel. David Beckham and Netflix are making another show, which is really cool.
'The last series has driven his business through the roof. Likewise, Victoria’s business is now going through the roof after her docuseries too.
'You will definitely see him make more content. Content drives the message to the consumer.'
David's last four-part Netflix series launched in October 2023 and drew 3.8 million viewers in its first week.
It addressed his many personal and career milestones, including his move to Real Madrid.
David Beckham is cashing in on a new show with Netflix after his 2023 documentary drove his business 'through the roof'
His brand partner Jamie Salter said: 'The last series has driven his business through the roof. Likewise, Victoria’s business is now going through the roof after her docuseries too' (the couple pictured in October 2023)
His wife Victoria, 52, then released her own three-part biographical documentary that was released globally on October 9, 2025.
It was created by the same team behind 51-year-old David's series and traced her career from being in the Spice Girls to an acclaimed fashion designer, as well as family life.
The Sun reported that 'David netted a £38.5m payout from his sports, fashion, and media business after the World Cup helped it bring in record pre-tax profits.
'DRJB Holdings, which includes the Beckham brand, reported an almost £50m profit in 2025, a 46 per cent jump compared to a year earlier.
'Sales rose from £72.2m to £84m.'
In David's 2023 documentary, Victoria went viral after confessing the truth about her working class roots
BECKHAM: The reviews at a glance
The Guardian: 'It turns out to be a surprisingly candid look at the life and career of one of the most famous footballers of all time, and it certainly is a rollicking ride.'
The Telegraph: 'The scenes in which Beckham and Alex Ferguson are intercut, talking about how Ferguson turned on, and cast out, the boy who he'd raised like a son, are simply heartbreaking.'
The Times: 'You might have expected Netflix’s four-hour documentary about David Beckham to be a doting hagiography that would offer a few tasty morsels but would mostly polish the shiny tiara of Brand Beckham. And you would be right.'
The Independent: 'The couple sound like they were totally obsessed by one another from the start, and still come across as very content today. But they only let us in so far.'
The i: 'Beckham fails to explore its subject's psyche in any meaningful way.'
Elsewhere, David has been trying to fix his relationship with his estranged son Brooklyn, 27.
The star offered one more olive branch to him ahead of Victoria's fashion show in Paris last Friday.
David 'liked' an Instagram post of his son and Nicola attending the MESSIKA show the day before.
The clip, shared by photographer Yehiel Chekroune, showed Nicola praising the designers after watching the catwalk alongside photos of the couple at the event.
Eagle-eyed fans noticed David liked the post, with one writing: 'David liked this. He loves his kids. Everything’s going to be okay.'
Brooklyn has failed to be present at any family events for almost two years now after he released a scathing six-page statement in January denouncing his parents, calling family events 'performative' before declaring he was no longer part of 'Brand Beckham'.
But he was in Paris for Fashion Week at the same time as his mother's show so fans were hopeful he and wife Nicola Peltz, 31, would make an appearance.
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