Jade Thirlwall has seemingly taken a dig at her former music manager Simon Cowell with thinly-veiled lyrics in her new single.
The former Little Mix star, 32, started up her solo career in 2024 with the track Angel of My Dreams and followed that up with Fantasy.
But she released her third single It Girl on Friday and fans were quick to spot a certain lyric that appeared to be a dig to her former boss.
The singer found global fame in 2011, when she won The X Factor alongside Leigh-Anne Pinnock, Jesy Nelson and Perrie Edwards.
They went on to huge success under the guidance of the music mogul, but Jade had initially auditioned for the ITV talent show twice before.
She only made it to the Bootcamp stage of the show, and in her new single, the lyric 'It's a no from me' is repeated several times.
Jade Thirlwall has seemingly taken a dig at Simon Cowell in her new single and fans have noticed
As part of Little Mix, Jade had huge success under the guidance of music mogul Simon (pictured) but she had auditioned for the ITV talent show twice before
The words were a catchphrase uttered by Simon when he was a judge on the series, and fans believe that it was a direct hit toward him.
One fan wrote on X: 'The 'It's a no from me' reference in the end is a masterpiece'
Another said: 'omg is that Simon Cowell shade'
A third said: 'I think it is shade to Simon Cowell because before Little Mix Jade auditioned 3 times.
'The first & second time she was rejected then the third time she was put in to Little Mix.'
And a fourth proclaimed: 'The 'It's a no from me' reference in the end is a masterpiece.'
Despite this, representatives for Cowell have previously explained that the Little Mix team 'worked incredibly hard' to make them the success that they became.
The group went on hiatus in 2021, but the reps were certain that there was no bad blood between them.
Jade had initially auditioned for the ITV talent show twice before finding success as part of Little Mix (pictured in 2008)
In 2011, she returned to the series - by which time they were held in front of a live audience - and she eventually became part of the winning girl group
Jade (pictured with L-R Leigh-Anne Pinnock, Perrie Edwards and Jesy Nelson) went on to achieve huge success with Little Mix after becoming the first-ever group to win The X Factor
In one shot, the singer struck a moody pose in a pair of fishnets as she held a banner that read "CELEBRITY" and looked sensational in the sports bra and boots combo.
Jade gave fans a taste of the video over the weekend, just days after the track itself was released
The former Little Mix star, 32, started up her solo career in 2024 with the track Angel of My Dreams and followed that up with Fantasy
A rep said: 'The entire team who worked incredibly hard behind the scenes with Little Mix to help make the group a success would, I’m sure, always continue to wish them solo success .'
MailOnline has contacted Simon Cowell's representatives for comments on the new claims.
Jade gave fans a taste of the video over the weekend, just days after the track itself was released.
In one shot, the singer struck a moody pose in a pair of fishnets as she held a banner that read "CELEBRITY" and looked sensational in the sports bra and boots combo.
In another snap, she is seen from behind strutting away from the set as the same word is emblazoned across her behind.