How the Wildlife Photographer of the Year Documents Animals in the Arctic

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Three polar bears stand among purple flowers on the left side of the image. On the right, a polar bear cub lies peacefully among the same flowers.

At a young age, wildlife photographer and Pelican user Martin Gregus Jr. discovered a passion for documenting the connection between nature and the animals that inhabit natural places. At just 11 years old, Gregus’ White on Blue image was specially commended at the Natural History Museum Wildlife Photographer of the Year competition in London. As Gregus matured, so did his wildlife photography, resulting in being named People’s Choice Award Wildlife Photographer of the Year in 2022.


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At a Glance

Martin Gregus was born into a family of creatives in Bratislava, Slovakia. His mother was a fashion designer, while his father was a graphic designer and photographer. After the family moved to Vancouver, Canada in 2004, Gregus learned the basic rules of composition while watching his father photograph his mother’s newest fashion designs.

Aerial view of a vast expanse of broken sea ice floating on dark water. The ice is fractured into irregular geometric patterns, stretching toward the horizon under a cloudy sky, creating a striking contrast between the white ice and deep blue water.Baffin Island, Nunavut

“From a very young age, I was completely fascinated watching my father work with a camera,” Gregus says. “I saved up small amounts and was able to buy a basic point and shoot camera, which allowed me to mimic what my dad was doing. It was an incredible bonding experience, and I became obsessed with photography.”

A panoramic view of a snowy and icy landscape, featuring a vast expanse of ice and snow with scattered icebergs floating on the water. Cloudy skies loom overhead, casting a gray tone over the scene.Antarctic Peninsula, Antarctica

When his father upgraded his camera, Gregus inherited his old Nikon. “I remember that my favorite lens was a telephoto, as it allowed me to capture photographs of my other passion: wildlife,” he explains. “Ever since I was little, I was fascinated by wild animals. While other kids my age were playing video games, I was spending 7 hours in the mud looking for owls to photograph.”

Silhouettes of walruses on snow and ice, with sunlight streaming through misty air, casting a golden glow across the scene. The sky is filled with warm tones during a sunset or sunrise.Northern Hudson Bay, Churchill, Manitoba, Canada

In 2010, shortly after his father gifted him the hand-me-down Nikon, Gregus won the top award in the 11-14 year old age category from the Wildlife Photographer of the Year awards. That moment, he says, is when he became determined to make a career out of wildlife photography.

A walrus rests on floating ice in the ocean under a cloudy sky on the left, while a beluga whale swims gracefully in dark water on the right.Northern Hudson Bay, Canada and Baffin Island, Nunavut

“When I went to London for the awards ceremony, I really enjoyed spending time with the other photographers,” he describes. “I instantly felt a connection with the community, so that made me love wildlife photography even more. To this day, I have stayed in touch, and sometimes photographed wildlife, with many of the photographers that I have met at the event over the years.”

Polar Bears and Fireweed

Gregus has spent countless hours carefully packing up his Pelican cases with his photography equipment and traveling to remote locations in search of wildlife. Perhaps none of those trips changed the course of his life more than when he visited the arctic. “In 2015, my father and I were working on a project called Thank You, Canada for the One 50 Canada Society. To capture content for that project, we went to Churchill, Canada in the summer. I had seen a photo of a polar bear surrounded by wildflowers, and I was determined to capture my own story of this incredible scene.”

A person stands in a field of vibrant purple flowers, looking through a camera with a long lens. The background features the ocean and a clear sky, with a single bird flying in the distance.Hudson Bay, Churchill, Manitoba, Canada

Unfortunately, because of its remote and hard to reach location, the photos of polar bears living among the wildflowers that Gregus had dreamed of would not materialize on that trip. It wasn’t until 2020 that he would have another chance. “As the world came to a standstill in 2020, I decided to finally make the years of planning a reality,” he says. “I partnered with a local outfitter that knew I wanted to photograph polar bears in the summer, and they had a boat that I could use for a few weeks. After 13 days of living on a boat in the remote arctic, we again didn’t capture the polar bears with wildflowers. It was the first time in years that the flowers bloomed in mid-August instead of late July, so we were a bit early.”

Aerial view of two polar bears resting on a grassy, rocky terrain. The bears are lying close together amidst scattered rocks and green vegetation.Hudson Bay, Churchill, Manitoba, Canada
A polar bear sits on green grass, surrounded by two cubs nuzzling close to it. The scene is set under a clear blue sky, with rocks scattered around.Hudson Bay, Churchill, Manitoba, Canada

“After five years of dreaming, it was frustrating to be so close, and not come away with the shots I had envisioned,” he continues. “I had never camped in such tough conditions before. We were truly living among the polar bears, in an extremely remote location. I was determined to get the story though, so as soon as I returned home, I started planning for one more attempt the following summer, and that’s when it finally came together.”

Three polar bears stand on and around large rocks amidst a field of vibrant purple flowers. The sky is overcast, and the landscape stretches into the horizon, creating a striking contrast between the bears and the colorful surroundings.Hudson Bay, Churchill, Manitoba, Canada

During the summer of 2021, Gregus began preparing for his second expedition to capture polar bears among the arctic wildflowers. “I had learned a lot during the first expedition,” he describes. “I felt more comfortable with living among the bears, and I had confidence in the safety measures that we had enacted the previous year. My assistant, Josh Goodman, and I decided to make a film in addition to a photo story, so we had more than doubled the camera equipment and survival supplies. We were determined to come home with an incredible story of survival and resilience.

A polar bear stands amidst a vibrant field of purple flowers under a clear blue sky. The bear appears to be gazing to the left, surrounded by tall, blooming blossoms that contrast with the bright sky.Hudson Bay, Churchill, Manitoba, Canada

Gregus and Goodman would live on the boat that Gregus piloted to the remote location for 20 days. “The most dangerous part of this expedition actually isn’t the polar bears. The unpredictability of the severe weather can be deadly, especially when it comes to the boat. Trying to navigate the frigid waters of the arctic in a severe storm is incredibly challenging, and if you don’t read even one storm wave correctly, the results could be catastrophic. Once, we even lost our boat while it was tied up and acting as our on-shore camp. We returned after a day of shooting, only to find a storm had caused our boat to float out into the Hudson Bay.”

Three polar bears sit in a vast field of vibrant purple flowers, surrounded by green grass under a gray sky. Birds fly overhead, and a distant dark horizon is visible in the background.Hudson Bay, Churchill, Manitoba, Canada

By contrast, Gregus explains, the polar bears are not nearly as dangerous as most people would expect. “Polar Bears are only dangerous if you give them a reason to be dangerous. If you ignore all the signs of them being aggressive towards you, then you’re in trouble. For the most part, however, they are just curious, and if you respect their curious nature, then they usually don’t pose any danger.”

Three polar bears stand together on a field of purple flowers, with a body of water and a cloudy sky in the background. The bears appear to be gazing curiously towards the camera.Hudson Bay, Churchill, Manitoba, Canada

When Gregus returned home, his family went through their annual pastime: selecting which images he would submit to the Wildlife Photographer of the Year competition. “I had come home with almost 70,000 images, so it was incredibly overwhelming,” he describes. “I was dreading having to go through that many images, however, my parents were instrumental in motivating me. We all would sit in front of my computer and go through thousands of images, selecting our favorites. Eventually, we settled on the ones that we wanted to submit, and apparently, we chose wisely as I wound up winning the competition.”

A polar bear is lying on its side in a field of vibrant purple flowers. The surrounding flowers and greenery create a colorful, natural frame around the bear, enhancing the peaceful scene.Hudson Bay, Churchill, Manitoba, Canada

While Gregus has finally achieved his dream of photographing polar bears living among the fireweed, he still plans to return. “It’s such an incredible sight, it’s something that you just want to witness over and over again. While I plan on taking more personal expeditions, I am also guiding a few fellow photographers on a 7-day expedition in the summer of 2025.

Challenges of Photographing in Remote Locations

Luxury is a word that Gregus constantly refers to when describing what it is like to live in the arctic. “Even the simple things that I take for granted on a daily basis are such a luxury in the arctic. Not having functioning toilets or showers is just the tip of the iceberg. It makes me appreciate what I have at home even more.”

A person sleeping in a cozy, wooden interior of a small boat. The space features a bunk bed, various personal items, a guitar, a skateboard, and a white chair near the window. Sunlight streams in through the window, illuminating the area.Hudson Bay, Churchill, Manitoba, Canada

Gregus explains that, in this part of the arctic, the extreme conditions are constantly changing. “I could be photographing the polar bears under blue skies one minute, only to get hammered by sideways rain in 50 mph winds the next,” he says. “I learned the hard way the previous year, so for the second expedition, I added countless new Pelican cases to my already large collection. I had plans to spend 3 weeks photographing and filming the polar bears, sometimes up to 20 hours a day. With the harsh conditions, it was critical that we kept our expensive photography gear protected and working. With the large financial cost and the rarity of the expeditions, even one broken piece of equipment can ruin the creative process.”

A person sits inside a rustic, cozy room or van, wearing a jacket. They appear to be preparing food or engaging in a task. The space is filled with various items, including clothing, tools, and storage crates, creating a lived-in, functional atmosphere.Hudson Bay, Churchill, Manitoba, Canada

Gregus relies on a multitude of Pelican cases in his wildlife photography adventures to remote, harsh locations. “My main hardcases that I use to protect my camera gear are the 1626 Air Case, 1600 Protector Case, and the 1615TRVL Air Travel Case,” he explains. “Each of these cases serve a different purpose. Thanks to its lid organizers that have zippered compartments, the 1615TRVL Air Travel Case is perfect for keeping my camera batteries, Pelican micro memory card cases, cables, and various other accessories organized. The 1600 Protector Case is almost indestructible, so that is where I will store the most expensive and delicate cameras and lenses. The 1626 Air Case, while also incredibly protective, is much lighter than the other cases, so I will put the gear that I need for the day in this case. The light weight of the Air case makes it much easier to carry, while still protecting my valuable equipment.”

View from inside a vehicle showing a polar bear approaching, visible through the windows. The landscape outside is rocky with cloudy skies. The bear is standing on rocks, gazing towards the vehicle.Hudson Bay, Churchill, Manitoba, Canada

Gregus explains that his knowledge of Pelican products started in his youth. “My dad had Pelican cases for his photography equipment,” he says. “At the time, I didn’t understand why he would travel with that big, heavy case. Of course, when I grew up and started my own photography business, I understood right away why he valued his Pelican case so much.”

A person standing in the water near a rocky shoreline at sunset. A small, rustic boat is on the shore with a ladder leaning against it. The sky is colorful with clouds reflecting the setting sun over the calm ocean.Hudson Bay, Churchill, Manitoba, Canada

In the Arctic, Gregus has to worry about more than rain and wind damaging his camera equipment. “I can’t count how many times our boat has taken on a fair amount of water,” he describes. “Since the Pelican cases are air-tight, luckily, the water has never damaged the equipment inside of them. There were a few times where we might have had to briefly swim to catch up to a floating Pelican case, but we knew if we caught it, the equipment would be safe.”

A polar bear cub playfully interacts with a camera perched on a tripod amid vibrant purple flowers. The backdrop includes a grassy area and a distant view of the sea under a clear blue sky.Hudson Bay, Churchill, Manitoba, Canada

Gregus’ Pelican cases were not only used to protect his cameras and lenses, but he used a Pelican case as a camera trap while photographing polar bears in the arctic. Gregus describes that he cut a hole in the front of the Pelican case, big enough for a glass dome that he had taken from an underwater housing unit. “Looking back on it, that might have been one of my best ideas of my career,” Gregus says. “To be able to get a camera just inches in front of a polar bear, while feeling confident that the equipment won’t be damaged, opened a world of possibilities. We captured some incredible photos and video clips of the Polar bears interacting with the Pelican case that we can’t wait to share in our upcoming film.”

Wildlife Conservation

As a wildlife photographer, Gregus’ passion for the animals that he photographs, especially polar bears, is unmatched. “When we documented the polar bears in the fireweed, we were trying to tell a story of change and resilience,” he describes. “Obviously, we are always hearing about climate change, and as a photographer who works in the Arctic, I see it firsthand. Climate change is causing tremendous change in the Arctic landscape, especially when it comes to weather extremes. There are catastrophic storms where there shouldn’t be. There is ice forming where there shouldn’t be, and ice disappearing where there should be ice.”

A vast expanse of broken ice floes stretches to the horizon under a cloudy sky. Two tiny figures stand on a large triangular ice chunk surrounded by dark water. Icebergs and distant snow-covered mountains line the background.Antarctic Peninsula, Antarctica
A large iceberg stands majestically in the ocean at sunset. A misty spray is visible around its base, and the warm light casts a golden glow on the ice. The foreground shows dark, rippling water.Antarctic Peninsula, Antarctica

Gregus describes what he has seen in the Canadian Arctic in recent years. “In the summer, there was ice in the Hudson Bay by Churchill, which isn’t normal. And in Quebec, where there should be ice in the winter, there wasn’t any, because the winds didn’t behave like they are supposed to and moved the ice westward. This led to the ice being dispersed and made twice as thick as it should be, which was great for the polar bears in the Western region of the Hudson Bay, but it was devastating for the polar bears in Quebec, who had no ice all winter.”

Aerial view of two ice floes in dark water. The left floe is larger and stark white, while the right floe is smaller and crowded with a group of seals. The seals rest on the icy surface surrounded by turquoise water.Hudson Bay, Churchill, Manitoba, Canada
A polar bear lies on its back, resting on a pebbly beach with its eyes closed and paws up in the air. The background shows a clear blue sky, enhancing the serene and peaceful setting.Hudson Bay, Churchill, Manitoba, Canada

These weather anomalies are increasing and becoming more extreme, Gregus says. “This was evident in 2020 when the fireweed bloomed in August instead of July. That is not normal. This shift in schedule can have a profound effect on the polar bears. For centuries, the polar bears have been hardwired to understand when to leave the ice in summer, and when to return to the ice as winter begins. However, the times hardwired into their brains aren’t accurate anymore, so it throws off their routine. Having a routine is paramount to polar bears’ survival, so even though they are adapting, climate change is having profound effects on the arctic’s polar bears. This is the story that I am trying to tell. That these animals are, above all, resilient. They have been adapting for thousands of years, however, we are forcing them to adapt quicker than they are used to.”

A solitary polar bear walks across a vast, snowy landscape, partially obscured by a gentle mist. The scene is serene and monochromatic, conveying the bear's isolation in its natural Arctic habitat.Baffin Island, Nunavut

Gregus highlights another aspect of human activity that worries him when it comes to polar bears. “Just like humans, some polar bears have specialty skills that aren’t inherent to all polar bears,” he describes. “You may have a polar bear who is very skilled at hunting beluga whales. When that bear hunts the belugas, other bears can watch and learn the skill. These types of traits being ‘taught’ across the species can be a stepping stone that can save the species. Unfortunately, since trophy hunting of polar bears is still legal in Canada, what happens if that bear is hunted by humans? Suddenly, having that beluga hunting skill taken away from the species can have dire effects for centuries to come.”

Climate Change in the Arctic

Just 10,000 years ago, Hudson Bay was under a sheet of ice during the planet’s last ice age. Since the ice receded, the land has mostly looked the same in the centuries since, although Gregus says that might be coming to a change.

Two polar bears playing in clear, shallow water, viewed from above. The rocky riverbed is visible, creating a textured mosaic beneath them. The bears appear playful and engaged in interaction.Hudson Bay, Churchill, Manitoba, Canada
Three close-up elephant seal pups huddling together. Their large, round eyes and whiskered snouts are visible. They rest on a patch of green grass, creating an endearing and intimate scene.South Georgia, Sub Antarctic Islands

“The temperature changes over the last few decades have been drastic,” he explains. “In the winter, the temperature would be -40 to -60 degrees Celsius, whereas in the summer it would be 10-15 degrees Celsius. On a recent expedition, however, we were hit with a sweltering heat wave where the temperatures exceeded 30 degrees Celsius. Along with the increase in temperature has come an increase in moisture, leading to more abundant flora. We are at a precipice where the arctic of cold and ice is no longer a reality. We don’t know what the new arctic will look like, but we do know that it will have lasting effects on the polar bears and all of the fauna that call the arctic home.”

The Narwhal Project

As Gregus and his business partner, Thomas Gasior, work on editing their film of the polar bears in the arctic, they have undertaken a new project to document the effects that climate change is having on the arctic narwhal population. “In May of 2023, we traveled to Baffin Island, a large piece of untouched land between northern Canada and Greenland. I had been wanting to document the narwhal’s since I was a child, and National Geographic’s incredible work in the region inspired me to make it a reality. The two weeks that we spent documenting the narwhal’s behavior was fascinating.”

Aerial view of five narwhals swimming closely together in deep blue water. Each narwhal has a distinct long spiral tusk. The ocean surface ripples gently around them.Baffin Island, Nunavut
Aerial view of several whales swimming in a dark blue ocean near a stark white ice shelf. Two small figures and a snow vehicle are visible on the ice in the distance, showcasing a stark contrast between the expansive water and frozen landscape.Baffin Island, Nunavut

Even though Gregus traveled to Baffin to document the narwhals, he learned a lot about the differences in southern and northern polar bears. “In the south, especially with climate change, the polar bears have been able to expand their diet,” he explains. “While they used to be strictly marine animals who hunted other marine animals, now, those polar bears are able to eat vegetation and small foxes and land animals who have arrived off of the shores of Hudson Bay. The northern polar bears in Baffin Island, however, are still dependent on feeding from the sea, and the shifting ice and marine animals have disturbed their routine, making life much more difficult.”

A group of walruses swimming and lounging in the Arctic waters, with their tusks prominently visible. The walruses are partially submerged, and the calm blue water reflects the clear sky above. Ice floats in the background.Northern Hudson Bay, Churchill, Manitoba, Canada
Four narwhals swimming in deep blue water, showcasing their long spiral tusks. The narwhals are positioned side by side, creating a harmonious formation as they glide through the ocean.Baffin Island, Nunavut

Gregus explains that through his multiple expeditions into the arctic, he has learned individual personality traits the more time he spends with the polar bears. Some bears only hunt certain animals, while another has defied all odds and lives into adulthood with only three-legs. “While many think of polar bears as solitary animals, I have actually witnessed polar bears size each up, growling at each other, however, to this day, I have never seen a polar bear fight. Oftentimes, they will stand down and then eat side by side. There is still so much that we do not understand about polar bears, however, what we do know is that they are one of the most unique, strong, and resilient species on the planet and we as humans should do everything we can to learn about them and protect them. And that is what I hope my work inspires others to do.”

Tips for Photographing Wildlife in Extreme Locations

Get to know your subject

A person stands on a field of vibrant purple flowers, photographing a polar bear lying among the blooms. Birds fly in the overcast sky, and the ocean stretches into the background.Hudson Bay, Churchill, Manitoba, Canada
A polar bear rests on the snowy ice with cliffs in the background, its face colored with a reddish tint. The scene is set in a cold, arctic environment under a clear blue sky.Baffin Island, Nunavut

Gregus’ most important tip when it comes to photographing wildlife in extreme environments is that photography isn’t the most important aspect. “It is impossible to get photos of your subject if you can’t find your subject,” he explains. “That is why it is vital to get to know your subjects and their behaviors. You need to understand that animal, you need to understand their environment, and you need to understand how they interact with it. If you do your homework and learn from experience, you will be able to anticipate their moves, which will lead to being able to get the shot that you have envisioned.

You can’t be in every spot. Rather, be in one spot really well

A polar bear rests on a large rock along a rocky coastline. The sky is partly cloudy and the ocean extends to the horizon, creating a tranquil scene.Hudson Bay, Churchill, Manitoba, Canada

So often, Gregus says, photographers try to capture everything, which can lead to capturing nothing. “Constantly playing a game of cat and mouse is a guaranteed way to miss the shot,” he says. Instead, he recommends doing your homework and putting yourself in the position to succeed, instead of being reactive and constantly chasing your subject.

Do Not Be Discouraged When Nothing Happens

Gregus explains that wildlife photography is hard. So hard, in fact, that you can spend days or weeks trying to capture a shot only to come up empty handed. “This is the nature of wildlife photography,” he says. “You need to have the mindset that wildlife photography isn’t a guarantee. This can help you avoid becoming discouraged when the moments that you envision don’t happen. The only thing you can do is learn from your experience and implement those lessons for the next attempt. Eventually, all of your hard work will pay off, if you have the patience to wait your turn.”

A person takes a photo of a polar bear walking on rocky terrain. The bear is in the center of the image, with the phone capturing its approach. The sky is overcast, adding a dramatic atmosphere to the scene.Hudson Bay, Churchill, Manitoba, Canada

Gregus points to his last expedition to capture the polar bears in the fireweed. “All we wanted was polar bears and their cubs in the fireweed,” he says. “As the days went on, we kept capturing the adult bears, but never the cubs. After over two weeks of patience and sticking to our plan, the moment finally came when the cubs joined their mom in the fireweed. I will admit, I was discouraged for a long time, but that moment turned out to be one of my favorite memories of my life, and it wouldn’t have happened without having the patience to let nature take its course.”

Aerial view of a polar bear and her three cubs resting on a patch of grass surrounded by vibrant green vegetation and scattered purple flowers in a natural setting.Hudson Bay, Churchill, Manitoba, Canada

Gregus concludes that, while his lifestyle of photographing arctic wildlife isn’t easy, he wouldn’t change his passion for anything. “The feeling that I get when I am standing just a few meters from a polar bear or a narwhal is indescribable. I stand in awe as I view these creatures that have been on this unforgiving land for centuries. When I look at them, I can see all the years of fighting that they have had to go through to survive. But they always have. Their greatest fight is yet to come, however, knowing the polar bear’s resilience, I am hopeful that they can yet again prevail against all odds.”

See more from Martin Gregus on his website and Instagram.

A dramatic view of a snow-covered, rugged coastline with steep cliffs bordering a vast, frozen expanse. The sky is partially cloudy, casting a serene light over the tranquil winter landscape.Baffin Island, Nunavut

Full disclosure: This article was brought to you by Pelican


Image credits: All photos by Martin Gregus

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