HBO’s upcoming “Harry Potter” TV series may still be over a year away from launching but Warner Bros. Discovery’s streaming boss JB Perrette is ready to start amping up audiences by calling it the “the streaming event of the decade.”
J.K. Rowling’s iconic book series is set to be adapted into more than seven seasons of premium television, with the show already in production. Perrette, who was in London to unveil the launch date for WBD’s HBO Max streaming service, said he had stopped in to nearby Leavesden Studios, where the show is currently filming, and had been blow away by the “sets and the development.”
“The scope of the production, the detail, meticulousness of what they’re going through and what they’ve built takes theatrical to just a whole different level,” said Perrette, WBD’s and president of global streaming and games. “And so when you think of the love of that franchise and what you can do in a series — can go deeper, an tell more of the story, can tell more of the pieces that you didn’t get to capture in a two hour movie – Casey [Bloys, HBO Max boss] doesn’t like it when I say this, but I’m gonna say it anyway. I really think this is the streaming event of the decade.”
Perrette said that particularly in light of the acquisition turmoil WBD is currently experiencing, the “Potter” series together with the launch of HBO Max in Europe has given the teams some exciting objectives to look forward to. “We as a team have been waiting for so long to be able to deliver this experience to consumers in a market as big and important as the U.K., for example, and then you book end — as we get out of ‘26 and going to ‘27 — with what will be certainly the biggest streaming event in the history of HBO Max, and arguably, I think, possibly in streaming period, there’s no other series that can be anywhere close to that.”








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