Updated on Nov 29, 2025 at 1:30 PM
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If there's anyone who can influence our shopping habits, it's a celebrity. I'll be the first to admit that I've bought a thing or two just because I saw my favorite star wear or use it. There's this unexplainable power they have on our shopping decisions, and it's even more gratifying if they've given their stamp of approval on an item that's affordable. And they're a great point of reference as you navigate tons of Black Friday deals, which is why we've gathered the best finds that celebrities love — all on Amazon. I'm talking items as low as $4, from the lip balm Christian Siriano has been using for years to Beyoncé's go-to hair tool for her tour-ready, voluminous curls. Read on to shop the must haves that celebrities stand by for their daily routines and beyond.
Our Favorite Black Friday Celebrity-Loved Amazon Deals to Shop
Update on November 29, 2025 at 1:30 PM ET: I double-checked that all of our last-minute Black Friday deals are still in stock, and added a new deal on Paige DeSorbo's favorite hair mask at just $30.
amazon.comChristian Siriano’s Favorite Lip Balm
ChapStick Moisturizer Original Lip Balm ($4, originally $5)
Christian Siriano loves this classic, moisturizing ChapStick that promises to keep your lips hydrated and protected from the sun's rays for up to eight hours. "I use the blue ChapStick, which is so silly, but I just love it even though everyone makes fun of me," he says.
amazon.comLeah Kateb's Favorite Nipple Pasties
Gewimo Nipple Covers ($5, originally $6)
Leah Kateb says nipple covers are "always good to have in your bag," like these $5 ones from Amazon. They're made from silicone, making them reusable and waterproof.
amazon.comAshley Graham's Favorite Frother
Zulay Kitchen Powerful Milk Frother ($10, originally $18)
Graham taps into her barista side every morning with this handheld foam-maker that puts the finishing touch on her go-to morning cup — a medium-strength coffee from her Breville topped off with frothy Oatly Barista milk and MCT oil for an extra shot of energy.
amazon.comMartha Stewart's Favorite Mascara
Maybelline Volume Express The Falsies Mascara ($7, originally $11)
In an interview with Page Six, Stewart's makeup artist, Daisy Nicole Toye, shared that this mascara from Maybelline gets "right to the root" of each lash when doing her makeup. With its patented spoon brush and kera-fiber formula, you can achieve perfectly-defined lashes — just like Stewart.
amazon.comParis Hilton's Favorite Sleep Mask
Biodance Bio-Collagen Real Deep Mask ($13, originally $19)
The Biodance Bio-Collagen Real Deep Mask is a bestseller that starts out as an opaque mask that has a silicone-like feel, but turns transparent after wearing it overnight. "I love all things skin care. It's so important to have a routine, and face masks are a perfect little bit of me time," Hilton says.
amazon.comTyla's Favorite Body Oil
Vaseline Intensive Care Cocoa Radiant Gel Oil ($20, originally $24)
Tyla swears by Vaseline's hero body gel that's formulated with pure cocoa butter and microdroplets of Vaseline jelly. "It always makes you look fresh, sweaty, and golden," she says.
amazon.comPaige DeSorbo's Favorite Hair Treatment
Olaplex No. 3 Hair Perfector Repairing Hair Treatment ($21, originally $30)
This hair treatment from Olaplex is an integral part of Paige DeSorbo's routine. "They say to only leave the mask in for 10 minutes, but I do like an hour and I see a big difference in my hair," she said in an interview with E! News.
amazon.comSaweetie's Favorite Journal
The Five Minute Journal ($22, originally $31)
Saweetie starts her days using The Five Minute Journal that comes with daily prompts and meditations for practicing gratitude. "It reminds me to appreciate all of the simple things and motivates me to stay committed to my goals," she says.
amazon.comAdriana Lima's Favorite Sleep Mask
Blissy Slip Sleep Mask ($24, originally $28)
Adriana Lima takes her sleep seriously, and relies on this sleep mask from Blissy to ensure a good night's rest. Made from 100 percent mulberry silk, she especially loves how it feels cooling on her skin and helps prevent under-eye puffiness.
amazon.comKhloé Kardashian's Favorite Supplement
Lemme Sleep Tight Gummies ($25, originally $30)
Khloé Kardashian successfully conquers her sleeping troubles with these gummies from her sister Kourtney's brand. They're formulated with melatonin, magnesium, l-theanine, and a botanical blend of chamomile, elderberry, and lavender to help you feel relaxed, calm, and ready for bed.
amazon.comHailey Bieber's Favorite Facial Moisturizer
Avène Cicalflate+ Restorative Protective Cream ($28, originally $40)
This facial cream is a staple in Hailey Bieber's skin-care routine. It's made with the brand's signature thermal spring water that's clinically proven to soothe, soften, and calm the skin.
amazon.comParis Hilton's Favorite Air Fryer
"My pink air fryer is one of my go-to busy mom items," Hilton says of the Paris Hilton 6-Quart Air Fryer, which comes with a touchscreen display and can accomplish eight different cooking methods. "With the push of a button I can have anything from a pizza to a cheesecake ready. And it's healthy, too."
amazon.comJenna Lyons's Favorite Toothbrush
Oral-B iO Series 8 Electric Toothbrush ($150, originally $250)
"All my teeth are fake, and I'm like obsessed with keeping them in my mouth," Lyons says. Her go-to toothbrush is the Oral-B iO Series 8 Electric Toothbrush. It has six cleaning modes, including two designed for sensitivity care, one for whitening, one for a deeper clean, and one specifically for gum care.
amazon.comRita Ora's Favorite Health Tracker
Oura Ring 4 ($349, originally $499)
Rita Ora is an avid traveler, so she relies on this health tracker to stay on track with her wellness routine. "The Oura Ring helps regulate my pattern — it's a daily must have if you want to feel clearer and prioritize yourself," she says.
amazon.comBeyoncé's Favorite Hair Tool
Dyson Airwrap Multi-Styler & Dryer ($500, originally $650)
In her viral wash-day routine video, Beyoncé is seen using the popular Dyson Airwrap system to blow dry her hair before getting it styled. It comes with a number of different attachments for versatile styling, including a detangling comb and volumizing brush.
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Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.

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