VSCO Galleries Wants to Transform Professional Photo Delivery


VSCO has announced a new professional photo delivery app, VSCO Galleries, which is launching next week during WPPI in Las Vegas. The new app has been built from the ground up for photographers who want to deliver photos to clients in a clean, straightforward, and professional way. VSCO Galleries aims to help photographers make a strong first impression when delivering photos to their clients.

The mobile app enables VSCO users to create unlimited galleries that they can quickly and easily share with clients. Photographers can also enable collaboration and sharing features, allowing clients to share the gallery with others and even upload their own photos via the web version of VSCO Galleries.

VSCO Galleries is free to download and use for all VSCO members, but VSCO Pro subscribers will have completely unlimited VSCO Galleries storage. VSCO doesn’t want photographers to be punished for their success, so VSCO Galleries will seamlessly scale with a photographer’s career. There are no storage caps or overage fees for VSCO Pro subscribers.

VSCO developed its new app in close collaboration with professional photographers in the wedding, portrait, and event industries. Many of these photographers said that sharing final photos with clients, one of the most important parts of the job, is often a source of friction and challenge. There are plenty of online sharing platforms that photographers use for this vital task, but they are rarely purpose-built for photographers. They’re often not pleasing to look at and overly complicated.

VSCO Galleries promises a clean, thoughtful user interface and a very straightforward, photo-first user experience. VSCO Galleries have a photographer-selected cover photo and a nice, scrolling layout of gallery images that looks good on mobile and desktop. Photographers stay in complete control of their galleries, of course, but now have a much prettier and simpler way to share photos with clients.

Although the app is built with easy sharing and collaboration in mind — a popular and lucrative add-on for professional photographers — photographers can also password-protect and lock down galleries so they are strictly for straightforward client delivery.

“VSCO Galleries lets you create professional client photo galleries with collaborative uploads and clean, distraction-free presentation. Whether you’re delivering wedding photos, portrait sessions, or event coverage, you can build custom galleries that impress from the moment they’re opened,” VSCO explains.

The initial release arriving next week features customizable, controllable photo galleries, client sharing, and collaboration tools. However, VSCO has a lot more in the works for its new Galleries app, including a native desktop uploader (most photographers edit their images on desktop, after all), video support, and more.

VSCO Galleries is available to pre-save on the Apple App Store now and will be available to download on March 3. There is no Android version at launch. As mentioned, VSCO Galleries is available for all, but VSCO Pro members get unlimited galleries and storage, plus many other benefits. VSCO Pro is $5 monthly when billed annually and $12.99 per month on a monthly basis.

Image credits: VSCO