Quite a few new shows made a splash on streaming during the first full week of January, per Nielsen‘s latest audience report.
The Pitt made a splash with its Season 2 debut, raking in 939M minutes viewed on HBO Max, which is the series’ highest weekly total ever. It landed at No. 7 on the overall streaming charts and fifth among streaming originals. Nielsen didn’t indicate how much of the audience that the new episode generated, but it’s safe to say a big portion came from the first season.
The show debuts weekly and there was only one episode available, which would put it at a disadvantage when it comes to time spent viewing. New episodes also drop on Thursdays, limiting the time that the new episode has to generate an audience for that week. Also, Luminate data shows that Season 1 was among the top seasons of TV on streaming in the week that Season 2 premiered.
The same can probably be said of Peacock‘s The Traitors, but to a lesser degree since that premiered with three episodes on January 8. The series hit a new weekly high of 790M minutes viewed during that week, likely boosted by interest in previous seasons, to put it at No. 8 on the streaming originals list.
Interestingly, two more series got new leases on life when they hit Netflix during this interval, as well. The first is Hulu miniseries 11.22.63, which landed on the streaming giant on January 7 and raked in 848M minutes viewed; it landed at No. 7 among originals and No. 9 overall. It tied in viewership with Found, which originally aired on NBC for two seasons before it was unceremoniously canceled. That landed on Netflix at the beginning of January as well and quickly shot to No. 10 among streaming originals.
The behemoth that is Stranger Things easily retained its No. 1 spot on the overall streaming list with a whopping 3.2B minutes viewed from January 5 to 11. There were four shows to pass 1B minutes viewed in this interval, also including Landman, His & Hers and Harlan Coben’s Run Away. None of that is particularly surprising, since Stranger Things and Landman had been dominating the charts in previous weeks, and Netflix’s own viewership reports have already shown off the strong audience for His & Hers and Run Away.
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