Published on Sep 26, 2025 at 9:10 AM
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Amazon's October Prime Day is almost here — and if you're thinking, "Didn't we just do this?" you're not wrong. There was a four-day Prime Day back in July. But hey, we're not complaining about another round of deals (Oct. 7 and 8, we're ready for you).
The best part? Since Prime Day is such a big deal, Amazon always kicks things off with early deals to get us hyped. We're talking everything from everyday essentials like SPF to the splurge-worthy stuff you've been eyeing for months — yep, sex toys included. And of course, there are plenty of beauty discounts we're more than happy to indulge in.
Our Favorite Early Amazon Prime Day Deals 2025
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Best Sheer Sunscreen Deal
Neutrogena Ultra Sheer Dry-Touch Sunscreen For Face & Body ($11, originally $13)
This nongreasy sunscreen is your perfect partner for protecting your skin from the sun, no matter the occasion. Made with vitamin E, it absorbs quickly without leaving any funky residue. Plus, the lotion formula is non-comedogenic, so it won't clog pores, and it's water-resistant for up to 80 minutes, so feel free to hop into the pool, lake, or ocean. The matte finish also makes it perfect for wearing under makeup.
Editor Quote: "This is my first summer without getting a burn. I typically tan easily but always burn at the very beginning, and thanks to this dry-touch sunscreen, I was completely saved. I liked it because it left no residue and is fairly inexpensive when it's time to repurchase. I'll be using this for summers to come; it's been a huge help." — Haley Lyndes, shopping staff writer
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Best Exfoliating Lotion Deal
AmLactin Daily Moisturizing Lotion ($16, originally $25)
The AmLactin Daily Moisturizing Lotion is formulated with 12 percent lactic acid and will gently exfoliate to reveal softer, smoother skin. This is great for those who have rough and dry skin, but it's also helpful for people dealing with body acne, KP, ingrown hairs, and dark spots or an uneven skin tone. It's a nongreasy formula that is fragrance-free and suitable for all skin types. One editor raved about the product in her AmLactin Daily Moisturizing Lotion review.
Editor Quote: "Whenever my friends ask how I'm able to get buttery-soft skin or how my bikini line looks smooth, I pretty much credit it to consistently using AmLactin's Daily lotion. My 'strawberry skin' is practically gone; I even noticed that my underarms are lighter and more even-toned as well." — Anvita Reddy, former assistant shopping editor
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Best Lingerie Deal
Avidlove Women Lingerie ($16, originally $25)
There's so much to be said about a piece of lingerie that makes you feel confident — whether you're wearing it for yourself or someone else. This satin nightgown is just as comfortable for sleeping as it is for lounging around the house. Complete with lace edges that give it a whole new level of elegance, it's hard to go wrong with a piece like this. Available in over 20 colors and patterns, it's a wardrobe win no matter what you choose.
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Best Hydrating Cleanser Deal
CeraVe Hydrating Facial Cleanser ($17, originally $20)
If you have dry, sensitive skin, the CeraVe Hydrating Facial Cleanser is a no-nonsense cleanser that will get the job done. It is gentle on skin while still being strong enough to remove dirt and makeup, and it features hyaluronic acid to help the skin maintain its moisture barrier. It's worth stocking up on while it's under $20. Read more in our CeraVe Hydrating Facial Cleanser review.
Editor Quote: "This face wash was the first product I used that actually left my skin feeling moisturized, meaning that even if I accidentally forget to apply face cream before bed, I won't wake up with dry flakes and red, itchy spots." — Renee Rodriguez, beauty staff writer and social producer
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Best Wireless Bra Deal
Calvin Klein Modern Cotton Unlined Wireless Bralette ($18, originally $30)
Amazon reviewers rave about the comfort, style, and cut of this sleek bralette. It's unlined and underwire-free, meaning it's comfortable enough for lounging around or running errands throughout the day. Pair it with with an open cardigan or button-down and you've got a cute street style 'fit. Read one editor's glowing review of the Calvin Klein bralette.
Editor Quote: "The comfort and support were perfect; the dream fusion of being held in just enough but also so free." — Alessia Santoro, former senior SEO editor
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Best Acne Treatment Gel Deal
Differin Acne Treatment Gel ($23, originally $36)
Dealing with breakouts and acne? There's no better time to stock up on the Differin Acne Treatment Gel. The 0.1 percent adapalene gel is a retinoid treatment best used at night to help diminish acne, post-acne marks, and discoloration over time. Although similar to its prescription-strength counterpart, this treatment is a gentler option if you're looking for something effective but not as potent. Read more in our Differin Acne Treatment Gel review.
Editor Quote: "It only took about a month for my skin to get used to, and now, I use it every night with zero irritation. I'm not going to sit here and tell you the Differin Acne Treatment and Differin Acne Treatment alone cleared up my acne, because that's not the case — the spironolactone prescription had a large hand in that — but I can tell you the gel has helped brighten and even out my complexion to the point that you can hardly tell I ever experienced those hormonal breakouts to begin with." — Jessica Harrington, beauty section lead
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Best Teeth Whitening Kit Deal
Crest 3D Whitestrips Sensitive At-Home Teeth Whitening Kit ($26, originally $50)
Available in a pack of 18 treatments, these strips will gently, safely, and effectively remove stains. Not to mention, they're formulated to handle sensitive teeth and are enamel-safe, so you don't have to worry about them hurting. And at almost 50 percent off? You really can't go wrong. Read our Crest Whitestrips review for more.
Editor Quote: "After just four treatments, the difference is already remarkable. The 'before' image on the left and the 'after' image on the right clearly show the noticeable change. And I've barely made a dent in the box, with plenty of treatments left." — Marisa Petrarca, contributing shopping editor
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Best Steamer Deal
HiLife Portable Clothing Steamer ($29, originally $46)
Whether you're someone who despises wrinkled clothes or just a frequent traveler looking for a new way to keep your packed essentials looking fresh, this portable steamer will ensure your clothes will look good as new, regardless of where you go — even if you find yourself in a hotel room without an iron. The compact steamer is so effective, one editor even claimed she said "goodbye to wrinkled clothes forever" in this review of the HiLife Portable Clothing Steamer.
Editor Quote: "The steamer works wonders on most materials and clothes you'd have a hard time ironing, like sequin dresses or pearl-encrusted tops. I also like that it's lightweight, making it easy to hold and pack in your duffel bag or carry-on." — Shelcy Joseph, former contributor
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Best Hair Tool Deal
Revlon One Step Volumizer Hair Dryer and Hot Air Brush ($30, originally $60)
If you've been looking for a way to simplify your morning routine, look no further than this all-in-one beauty tool from Revlon. The hot air brush features blow-drying capabilities in a wand frame that'll help you achieve a salon-like blowout at home. Right now, it's on sale in the red color for 50 percent off. Read our review of the Revlon One Step Volumizer Hair Dryer and Hot Air Brush.
Editor Quote: "While my hair sometimes felt dry when using the older version of this blow-dryer brush, my experience with the newer version was the opposite: it was smooth and shiny." — Renee Rodriguez, beauty staff writer and social producer
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Best Ring Camera Deal
Ring Battery Doorbell ($50, originally $100)
This smart camera gives you a live feed of who — or what package — is at your door, making it both a solid security upgrade and a must for impatient delivery trackers. It's also half off right now (down from $100 to $50), which feels like a steal.
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Best Sex Toy Deal
Magic Wand Mini ($76, originally $100)
The Magic Wand is viral for a reason: it has three intensity levels so you can customize your experience and with a 6,000 RPM motor, it delivers a powerful performance every time. The mini version of the Magic Wand is perfect for travel. It's compact and has a rechargeable battery for a runtime of 2.5 hours of undisturbed bliss. Our editor raved about the sex toy in her Magic Wand review.
Editor Quote: "The first time I tried the Magic Wand, I brought it in the bedroom with my partner, and the cult-classic sex toy exceeded my expectations. Not only did my orgasm come so naturally when I used it with my partner, but it came quicker than I ever thought was possible. The second time I used it, I masturbated by myself, and while it took a little longer than two minutes for me to orgasm, I was not expecting that kind of visceral response." — Brittany Beringer-Tobing, contributing editor
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Best Water Flosser Deal
Waterpik Cordless Advanced Water Flosser ($80, originally $100)
This dentist-recommended tool is exactly what you need to upgrade your oral care at home. Unlike other water flossers, this product has a cordless design that makes it easier for users to move the device around their mouth and clean all of their teeth thoroughly. With over 6,500 five-star reviews and a 4.2 rating, it's a purchase you can feel good about making.
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Haley Lyndes is a shopping writer and editor with more than seven years of experience in the publishing space. Specializing in home and lifestyle, she covers everything from furniture and mattresses to beauty products and fitness gear. Her writing has appeared in BuzzFeed, Travel + Leisure, and Real Simple.