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If you're as obsessed with beauty as I am, you're in the right place. I spent all of 2024 testing the latest launches from top brands and emerging viral sensations. From groundbreaking skincare to essential makeup, luxurious hair care, and irresistible fragrances, I’ve tried it all—because who doesn’t love discovering the next must-have product?
Every month, I rounded up my favorites, but now, I’m giving you the ultimate list. After months of buying and trying the buzziest products, I’ve narrowed it down to the 63 best beauty products of the year, handpicked to elevate your routine.
Whether you're looking to revamp your skincare game, try out a new lipstick, or treat your hair to some luxury, these are the products that stood out above the rest.
My Favorite 2024 Beauty Launch: Glossier Body Hero Daily Oily Wash
The Best Lipstick Launches 2024
Revlon ColorStay Limitless Matte Liquid Lipstick
Formulated with a lightweight and comfortable matte finish, this lipstick stays put for up to 24 hours without feathering or fading. With a wide range of vibrant shades to choose from, you can effortlessly achieve a statement lip look for any occasion.
Shoppers Say: "This liquid lip may be one of my favorites to date. One swipe will apply to the full lip and you can even overline without needing a lip liner. Its great quality and dries down quickly but not so quick that you cant apply properly. Overall a great product."
MAC M·A·Cximal Silky Matte Lipstick
Not to be dramatic, but I was devastated when I heard MAC was reformulating my tried and true lipstick. Thankfully, this formulation truly delivers. It has a long-lasting, matte look that I adore and it never dries out my lips.
Shoppers Say: "This lip shade is so good and feels very light weight on my lips. I have brown skin tone and this is my to go lipstick. It's long lasting and water proof!!!"
Fenty Beauty by Rihanna Gloss Bomb Stix High-Shine Gloss Stick
Indulge in irresistibly juicy lips with this high-shine gloss stick that delivers intense moisture and a non-sticky, nourishing feel.
Shoppers Say: "Long lasting on the lips, so hydrating! Fenty never misses!"
Covergirl Outlast Lipstain
This lightweight lipstick delivers buildable, high-impact color with a smooth, precision applicator and a transfer-proof, kiss-proof, smudge-proof formula.
Shoppers Say: "If you are looking for a long lasting and well pigmented color, highly recommend this CoverGirl lip stain. The application is smooth, doesn't get sticky or messy but natural looking tint."
L'Oreal Paris Colour Riche Intense Volume Matte Lipstick
Get a fuller-looking pout with this stunning lipstick. It has a powder finish that lasts for up to 16 hours. It does not smudge, bleed, or feather. These shades are intensely pigmented and endlessly flattering on a wide variety of skin tones.
Shoppers Say: "Love the shade and matte look of this. Feels great on my lips and doesn't get a cakey look like others do. Highly recommend!"
The Best Blush Launches 2024
Shoppers Say: "This blush is the PERFECT sunkissed/glowy look and is my new favorite. I've been using liquid blushes but this one has me back on a powder kick."
Kylie Cosmetics Powder Blush Stick
With its creamy formula and easy application, achieving that rosy glow has never been easier. Whether you're going for a natural flush or a more dramatic look, this blush stick blends seamlessly for a flawless finish.
Shoppers Say: "These blushes are gorgeous! I bought two shades and honestly will be buying more of them! They are the perfect formula and you can also build them up too!! I highly recommend, they are also so easy to apply either applying them directly to the face or using a brush."
Fenty Beauty by Rihanna Fenty Cheeks Suede Waterproof Powder Blush
Add a pop of color to your cheeks with this powder blush that features a silky-smooth texture and buildable formula, allowing you to achieve a natural flush or a bold statement with ease.
Shoppers Say: "Love the color, and the smoothness of the powder."
Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain
This product has been all over TikTok and it exceeds the hype. It has this bouncy, jelly-like texture that glides so easily on the skin to deliver sheer color. You can use this as a blush or a lip tint. I even think it works as a subtle eyeshadow.
Shoppers Say: "I love this product! It feels refreshing and stays all day! As its like a jelly it sets and dries super fast it looks and feels like having no make up, doesnt set in your pores or creases."
e.l.f. Camo Liquid Blush
I love this liquid blush because it has a natural-looking, dewy finish that really lasts. It is super easy to blend and it has a buildable formula, so you can create a look that's as subtle or bold as you'd like.
Shoppers Say: "Would highly recommend. The color is just right for a natural yet touch of color on your cheeks. The price is affordable and comes in a variety of colors."
Maybelline Sunkisser Multi-Use Liquid Blush
Whether you're aiming for a natural flush or a bronzed goddess look, this product is perfect for adding warmth and dimension to your complexion. Its blendable formula seamlessly melts into your skin, leaving a radiant finish that lasts all day long.
Shoppers Say: "This blush provides the perfect sun-kissed look! I bought the color City Sizzle. The product is more on the sheer side but it is buildable. I use two dots on each cheek and blend with a brush for a seamless look."
The Best Hair Product Launches 2024
Pantene Miracle Rescue Hair Mask
This hair mask melts away damage, builds bonds, strengthens against damage, and deep conditions, per the brand.
The Bachelor alum Serene Russell said this product, "really helps my curls form and brings back shine to hydrate them.
Color Wow Money Mist Luxe Leave-in Conditioning Treatment for Glossy, Expensive-Looking Hair
Who doesn't want glossy, expensive-looking hair? This leave-in conditioner absolutely delivers if you want shiny hair. It also works great as a detangler, heat protectant, and UV protectant. It also prevents breakage, per the brand.
Shoppers Say: "I used this product for the first time recently and it helped me to better detangle my heavily bleached hair and helped me get the most sleek blowout I've ever had. I'm officially a Money Mist stan!"
Shoppers Say: "This Anti Frizz Creme is just amazing for my frizzy fine hair. I have been using this for the last few days and I can say it works for me!! It helps smooth out my hair and gives a shine also and I can say that it will be my go-to styling creme in this summer time."
Amika Smooth Over Frizz-Fighting Hair Treatment
If you have 60 seconds, you can completely transform your hair. This treatment reduces frizz by 73% even in high humidity, according to the brand. Plus, it gives your hair endless shine and increased manageability.
Shoppers Say: "This product is amazing!!! I have frizzy hair and my hair goes everywhere especially when it's windy out. I use this as a mask after I wash my hair and for the next day, it looks so smooth and hair does not get messy or go anywhere. I love Amika products and this is no exception."
Shoppers Say: "This product is amazing. I use it after drying my hair and before using my flatiron. This makes my hair SO SHINY and smooth. Amazing!"
K18 Biomimetic Hairscience AirWash Dry Shampoo
Experience the ultimate hair refresh with this innovative dry shampoo. It absorbs excess oil and refreshes your scalp while it also repairs and strengthens your hair with K18Peptide technology. Unlike traditional dry shampoos, it doesn't leave any residue, ensuring a clean and weightless feel.
Shoppers Say: "I found the claims to be true. I normally can go about 4 days between hair washes. I was easily able to go a week with this dry shampoo. My hair also felt smooth and it was shiny."
SexyHair Big Volume Flex Texture Spray
Boost your hair's body and bounce with a versatile texture spray that adds volume and holds without the crunch, giving you that effortlessly chic look all day long.
Shoppers Say: "This is really good stuff!! Adds just the right amount of body texture and fullness without that product feel that so many texture sprays leave behind. Definitely my new favorite and will be repurchasing for sure!"
Dove Bond Strength 10-in-1 Serum Mask
Revitalize your hair with a 10-in-1 serum mask that strengthens, repairs, and nourishes, leaving you with soft, manageable locks that shine with health.
Shoppers Say: "My hair has been dry, damaged. One use of this mask improved the condition of my hair dramatically. I use it once a week now and my hair is softer, shiny, and healthy looking. And the product smells wonderful."
Fekkai Brilliant Glossing Styling Creme
The original iconic styling crème is back after many years, now better than ever, delivering unmatched shine and smoothing power for your most brilliant hair days yet.
Shoppers Say: "I love this product. The glossing crème did exactly what it claims to do. It is my new favorite! It left my curls so smooth and shiny without looking greasy. Another thing I really like about this crème is that it did not leave my hands super greasy like other hair creams that I have tried."
Olaplex Nº.5 Leave-in Moisturize & Mend Leave-in Conditioner
Revive your hair with a leave-in conditioner that hydrates, strengthens, and mends, leaving every strand feeling silky and smooth.
Shoppers Say: "I really enjoy this project. It has done wonders for my hair. It doesn’t feel tacky at all. It has definitely improved the quality of my hair so much."
The Best Skincare Launches 2024
Shoppers Say: "I used these and everyone thought I lost weight because the inflammation in my face was DRASTICALLY improved. My acne has improved the coloring in my face has improved. Ordered two more boxes to keep them in rotation and only been using these every 3 nights or so. Amazing! Please never stop making them."
It Cosmetics Bye Bye Redness Serum
This is such a miraculous product. It really calms down my skin from eczema and rosacea flare-ups, reducing the redness quickly. It's an absolute essential in my beauty budget.
Shoppers Say: "Miracle in a bottle! I really don't know what's there that is so effective, but I woke up to a less irritated skin in the morning after one time using it! Very much recommended."
Olay Cleansing Melts
Olay Cleansing Melts revolutionize skincare with their 3-in-1 benefits, transforming into a luxurious micro-bubble lather with just water to cleanse, tone, and refresh. Available in hyaluronic acid, retinol, and vitamin C, these compact, resealable packs offer a personalized spa-like experience at home or on the go.
Shoppers Say: "They feel absolutely incredible on your skin. I love the simplicity of just having to get it wet and the lather it creates is so much nicer than I could have ever imagined. They don't dry my skin out or leave it feeling but it does feel so clean afterwards. Will definitely be my new go to and something I recommend to everyone."
Keys Soulcare Deeply Replenishing Squalane Facial Oil
Wake up to radiant, glowing skin when you use this facial oil before bed. This product from Alicia Keys' brand Keys Soulcare is incredibly hydrating and you'll love the results. It's non-comedogenic, non-greasy, and it does not clog pores.
Shoppers Say: "I use this facial oil at night after I take a shower and my face feels so soft and silky love this oil!!!"
rhode Pineapple Refresh Daily Cleanser
The rhode Pineapple Refresh Cleanser offers a gentle, fragrance-free formula that thoroughly cleanses without stripping or irritating the skin, leaving it hydrated, soothed, and refreshed long after use.
Shoppers Say: "The best cleanser ever. I LOVE this cleanser. It’s so subtle and gentle on the skin. And when you wash it off, your face doesn’t feel dry and tacky it feels so refreshing. It also lathers on the skin super nicely, and has this beautiful balmy texture."
Laneige Bouncy & Firm Eye Brightening Sleeping Mask
Wake up to firmer, more supple skin with Laneige's Bouncy Firm Sleeping Mask. This luxurious mask plumps your skin while you sleep, while it deeply hydrates and revitalizes your complexion, giving you a youthful, bouncy glow.
Shoppers Say: "This sleep mask is so moisturizing. My skin instantly feels bouncy and hydrated. It feels so lightweight on my skin. I feel like it seeped into my face pretty quickly and didn't feel sticky or tacky to the touch."
Laneige Bouncy & Firm Eye Brightening Sleeping Mask
Wake up to hydrated, brighter, firmer-looking under eyes with this cooling overnight treatment, featuring a whipped gel texture that locks in moisture and some caffeine to smooth fine lines and wrinkles.
Shoppers Say: "This is a game-changer for tired, puffy eyes. With a lightweight gel texture, it absorbs quickly and delivers deep hydration overnight. After a few uses, my under-eye area feels noticeably firmer and looks brighter."
Neostrata Skin Active Triple Firming Neck Cream
This powerful cream targets visible signs of aging for firmer, smoother skin—ideal for combatting tech neck and achieving a more even-toned look.
Shoppers Say: "I’ve been using this for a little over a week and I can already see a visible difference in my neck area. I love it! I’ll definitely buy it again!"
The Outset Cool Cream Smoothing Mask with Electric Daisy
This cooling mask is so refreshing to put on at night. When I wake up, my skin is soft, smooth, and plump. I could not be happier with this product.
Shoppers Say: "I can’t get over the cooling feeling the mask gives when using it. It’s my new favorite product the outset makes. My face is the smoothest I’ve felt in a long time. Definitely going to recommend this to anyone looking for a face mask."
Garnier Erase It All Makeup Cleansing Balm with Hyaluronic Acid
Experience the ultimate makeup removal and skincare treatment with this hydrating cleansing balm infused with hyaluronic acid. It effortlessly melts away longwear makeup and sunscreen while leaving your skin plump, hydrated, and refreshed without clogging pores.
Shoppers Say: "I was blown away by this product and have actually repurchased it twice since receiving my sample. I love how it feels on my skin. I love what it does. It removes all kinds of makeup with absolutely minimal effort, and since using this product, I feel like my skin has looked better - in fact, the best it ever has. My skin has fewer blemishes and just looks healthier and clearer overall!"
Olay Super Eye Daily Serum
This daily eye serum targets dark circles and puffiness, delivering hydration and a brighter appearance to your eyes for a refreshed look every day.
Shoppers Say: "My puffiness and lines are decreasing with use. Easy to use!"
Medicube Salmon DNA PDRN Pink Collagen Jelly Gel Mask
Packed with salmon DNA and pink collagen, this gel mask rejuvenates and hydrates your skin, leaving it feeling plump, refreshed, and revitalized after every use.
Shoppers Say: "This was the best mask I have ever used in my life! I got so many compliments on my dewy hydrated skin even the next day. My family was all asking me to do one for them. I’m ordering more ASAP!!"
Charlotte Tilbury Charlotte's Hollywood Skin Secrets Immediate Eye Revival Patches
Revitalize tired eyes with luxurious eye patches that hydrate and brighten, giving you an instant refresh and a more youthful appearance in just minutes.
Shoppers Say: "My dark patches under my eyes are much much brighter. They’re comfy to wear and a little tingly in the beginning. I use them if I wake up with puffy eyes too as it soothes them, 10 minutes out of your day just for you."
Shoppers Say: "I use a dermaplane regularly on my face so I was shocked to see the amount of hair that was still there. This stuff is truly amazing how well it makes those invisible hairs so very visible. It was a truly humbling experience and when all was said and done I felt like I had lost a pound worth of hair."
"I ordered this product after reading reviews. The spray really helps find the hair and the razor is very smooth. I would definitely recommend this product and the price is good."
The Best Mascara Launches 2024
Maybelline Lash Sensational Firework Washable Mascara
Say goodbye to clumps and smudges while enjoying bold, flared lashes that command attention all day long thanks to this innovative 360-degree brush.
Shoppers Say: "This mascara is a must-have! It's creamy, luxurious, and effortlessly enhances my lashes, making them look longer and fuller. It also gives my eyelashes remarkable volume, lift, and separation, outperforming its more expensive counterparts. I would recommend it to anyone looking for unbelievable lashes."
Kylie Cosmetics Wisp Lash Mascara
This mascara delivers instant length and a feathery, wispy lash look that lasts all day. The innovative formula is smudge-proof and flake-free, ensuring your lashes stay flawless from morning to night.
Shoppers Say: "Great mascara! Makes my lashes long, wispy, adds some volume. It doesn't clump. I recommend."
Covergirl Eye Enhancer 3D Mascara Eye Enhancer 3D Mascara
Enhance your lashes like never before with this next-level mascara. Whether you're going for natural volume or dramatic length, this mascara has got you covered. Its innovative formula coats each lash from root to tip, giving you 3D-like definition and volume.
Shoppers Say: "I love this product, it has GREAT volume and lengthens your lashes. It doesn't drip off if you are sweating and is easy to remove. I love the brush to it, its sooooo much better than other Cover Girl mascara brushes."
Maybelline The Falsies Surreal Extensions Washable Mascara
Get that look of false lashes without the hassle when you use this Maybelline mascara. There are several shades of brown and black to choose from.
Shoppers Say: "I am not for wearing falsies, so I've been searching for the perfect mascara that's safe for contacts and creates the illusion of falsies! This mascara is PERFECT! I replace mascara every three months (and you should, too); I am on my second three months of my Surreal mascara. Love it!"
The Best Lip Liner Launches 2024
Maybelline Lifter Liner Lip Liner Pencil with Hyaluronic Acid
Say goodbye to feathering and hello to plump, defined lips with this innovative lip liner. Infused with hyaluronic acid, it enhances your lip shape and keeps your pout hydrated all day long. Whether you're wearing it alone or as a base for your favorite lipstick, this liner glides on smoothly for a flawless finish.
Shoppers Say: "The pigment is amazing. It last a long time. It glides on so smooth. I am loving this so far. Does not have a scent that I can tell. You can wear alone or really with any gloss."
SKKN BY KIM Lip Liner
This lip liner has a lightweight, hydrating texture that's super easy to apply and blend without dragging or skipping. It has a matte finish and a long-lasting wear that doesn't bleed, feather, or smudge.
Shoppers Say: "The best lip liner, has precision and is very soft."
Shoppers Say: "I have nothing but fantastic things to say about this lip liner! Such a long-lasting formula with a smooth, creamy texture when applying that makes application seamless. Love that when it dries down, it truly stays all day!"
The Best Lip Gloss Launches 2024
Kylie Cosmetics Supple Kiss Lip Glaze
I have finally found a long-lasting lip gloss that actually does what it says. It really does last for hours on hours. Kylie, if you're reading this, please don't discontinue this product. I would be devastated.
Shoppers Say: "New holy grail! These have become my new everyday lip product! They are thinner than a gloss but also more hydrating. They smell amazing and I love the shade variations. Super natural looking. My fave is Lover Girl so far and I’m on my 2nd tube!"
Shoppers Say: "Absolutely amazing product. The color is beautiful. It is not sticky."
The Best Makeup Primer Launches 2024
ONE/SIZE by Patrick Starrr Oil Sucker Extreme Mattifying Alkaline Primer
Achieve all-day matte perfection with this clinically tested primer designed to control extreme oil and minimize pores, ensuring your makeup stays flawless for up to 12 hours.
Shoppers Say: "This primer is by far the best primer I’ve used ever ! As an extremely oily person, my face gets extremely oily after about 2 hours with no primer. Using this primer I was able to extend that out to 4-5 hours which is game changer for me."
e.l.f. Jelly Pop Dew Primer
Lock your makeup in place with this gel primer that grips your makeup. It delivers a translucent finish and smooths your skin's texture.
Shoppers Say: "After I tried many different primers. Expensive ones and cheap ones too. For me this primer had given me the best results for long lasting makeup considering also that I live in texas and the makeup doesn't last longer because is extremely hot. So I would definitely recommend it."
The Best Foundation Launches 2024
Kylie Cosmetics Power Plush Longwear Foundation
Achieve lightweight, long-lasting coverage with Kylie Cosmetics' smoothing, hydrating foundation. Its blendable satin finish blurs pores, uneven texture, and fine lines for a flawless look.
Shoppers Say: "I’m SHOOOOOK!!! Best foundation I’ve ever used! I’ve been looking at reviews for over a year and I finally bought it during Black Friday. It didn’t disappoint in the slightest!!"
The Best Concealer Launches 2024
L'Oreal Paris True Match Radiant Serum Concealer
I love that this concealer has caffeine in the formula— it's like a cup of coffee for my under-eye bags and it's so needed. This is crease-resistant, smoothing, and an affordable game-changer.
Shoppers Say: "I have perpetual dark eye circles. This concealer worked well. I liked the unique applicator shape. It was easy to blend with my fingers."
Fenty Beauty by Rihanna We're Even Hydrating Longwear Waterproof Concealer
This concealer combines makeup and skincare, reducing puffiness and dark circles while hydrating and brightening. Its transfer-proof, waterproof formula lasts 12 hours without settling into fine lines.
Shoppers Say: "For my middle age it’s great. I can cover up those dark circles and uneven color patches in my face. It’s easy to apply and blends pretty."
The Best Body Care Launches 2024
Glossier Body Hero Daily Oil Wash
This is the first oil-to-foam body wash I've ever used and I could not be more in love. This is the ultimate pampering experience, effortlessly lifting away dirt and impurities without stripping the skin's natural moisture barrier. My skin feels so insanely soft and using this product really does feel like a heavenly experience.
Shoppers Say: "My new favorite body wash! I love the Orange Blossom Neroli scent, and how soft and moisturized my skin feels after. It lathers well too so it lasts longer than my other body washes."
The Best Eyeshadow Launches 2024
Shoppers Say: "Very easy to use and blend! Super pretty and lasted 12+ hrs without issue. It's a nice neutral shade, which isn't my favorite but works and was still cute. It was pigmented enough to show easily!"
Makeup by Mario Master Mattes Eyeshadow Palette The Neutrals
Enjoy timeless beauty with this versatile palette of velvety matte neutrals, perfect for everyday wear or dramatic evenings, thanks to its blendable, high-quality pigments.
Shoppers Say: "I love the colors in this palette. They are perfect if you want high glam, or an every day soft look. The formula blends easily and each color is stunning. I will be using this palette frequently."
Huda Beauty Icy Nude Eyeshadow Palette
Create stunning glam with this eyeshadow palette, featuring a range of icy nude shades that blend effortlessly and deliver vibrant color for any occasion.
Shoppers Say: "I would like to use one word to describe this palette: AMAZING! It is the perfect palette for wintery season (but versatile for all seasons and occasions). All the colors are wonderful, and the and the glittery eyeshadows…stunning!"
The Best Brow Product Launches 2024
Maybelline Build-A-Brow 2-in-1 Brow Pen and Sealing Brow Gel
Achieve real-looking, full eyebrows for up to 24 hours with this dual-sided product. Use one end to fill in your brows with realistic, hair-like strokes. Then, seal it in with the brow gel on the other end. There are 6 versatile shades to choose from.
Shoppers Say: "I have light eyebrows and this product works wonders. It colors and shapes very nicely. The gel really helps the brow stay on. I have tried many things and so far this is the only one I have been impressed with the first time I used it."
Benefit Cosmetics Precisely, My Brow Microfine Brow Detailing Pencil
This is great brow pencil because it has a super-fine, teeny-tiny tip for the ultimate precision. You can create a natural look with ease. There are several shades to choose from.
Shoppers Say: "The best brow pencil I've tried in a while! love how thin and sharp the pencil is really gives my brows a natural look! I'm obsessed."
Olaplex Browbond Building Serum Eyebrow Enhancer
Formulated with Olaplex's patented bond-building technology, this serum helps strengthen and nourish brow hairs from within, promoting growth and preventing breakage, per the brand.
Shoppers Say: "I have been using this serum for about a month now and I have definitely noticed a difference in my brows. I've always had sparse eyebrows and they are fairly thin due to plucking them over the years, but I've seen a lot of new growth since using this serum. My brows look fuller and I've noticed my hairs grow back faster after plucking."
The Best Fragrance Launches 2024
LoveShackFancy Body & Hair Perfume Mist
Add a touch of sweet, floral magic to your hair and skin with a delicate mist that leaves behind a dreamy, enchanting scent wherever you go.
Shoppers Say: "I used this scent for the first time out in public and got nonstop compliments! The smell of vanilla, rose, and passion fruit made me smell like walking cotton candy! Loved that the scent lasted the whole day and can be used on hair and body!"
LoveShackFancy Endless Dreams Eau de Parfum
This floral fragrance is like a sweet, dreamy escape to a garden in full bloom, capturing the essence of happiness in a bottle.
Shoppers Say: "I lovee love lovee this fragrance! It smells very luxurious and the perfume is a delightful blend of sweetness, capturing the essence of fresh strawberries. It’s a charming, playful scent that lingers beautifully, making every moment feel magical."
OUAI St. Barts Hair and Body Mist
Whether you're poolside or out on the town, this lightweight mist brings the refreshing, luxurious scent of St. Barts to your day, leaving you feeling revitalized and smelling divine.
Shoppers Say: "I am in love with this hair and body mist. It’s been on my wishlist for a while and now that I have it I can tell you this is the fragrance that transports you to a sunny beach. I love the orange blossom note."
Uncommon James Hard Feelings Eau De Parfum
This is the longest-lasting perfume I've ever tried, with a warm, soft blend of amber and sandalwood that lingers perfectly all day—no overpowering scent, just a subtle touch of sophistication.
Shoppers Say: "This fragrance is just perfect - it makes me feel bright, bold, and confident. If you’re on the fence, take the leap. You just might find your new signature scent!"
Viktor&Rolf Flowerbomb Tiger Lily Eau de Parfum
I adore this vibrant twist on my all-time favorite fragrance (Flowerbomb), as it infuses the original’s allure with enchanting floral notes that make every spritz feel like a celebration.
Shoppers Say: "This smells amazing and my husband loves it as well. I will definitely get this again! I have gotten many compliments.
Glossier You Eau de Parfum Travel Spray
This travel-sized version of the beloved perfume combines warm, creamy notes with fresh florals, offering a cozy yet refreshing scent perfect for any getaway or daily adventure.
Shoppers Say: "This product is simply out of this world, with the most intoxicating floral scent. You will not want to leave the house without this, and won't be able to go anywhere without receiving compliments!!!"
Khloé Kardashian XO Khloé Fragrance
XO KHLOÉ by Khloé Kardashian is an uplifting, luxurious fragrance that combines floral, fruity, and musky notes to inspire positivity and warmth with every spray, making it the perfect addition to your scent collection.
Shoppers Say: "I love this perfume. I wasn't sure what to expect but the smell is SO good. IT smells rich, it smells clean. I just absolutely love it and it lasts all day long. I cant wait to repurchase. Highly recommend it."
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.