Overwatch Team Is "Not Comfortable" Releasing AI-Generated Content, But Blizzard Is Open To Experimenting

Overwatch game director Aaron Keller has stated that developer Blizzard has no intention of releasing AI-generated content in the game, with the company instead aiming for the hero shooter to have a "handcrafted" feel to it. At the same time, Blizzard president Johanna Faries outlined the company's overall approach to AI, saying the technology holds many possible benefits.

"We don't want to put AI-generated content out in front of players. That's just not something that we're comfortable doing. We want this to feel like a handcrafted universe, and it is a handcrafted universe," Keller told GameSpot.

Keller told Eurogamer that Blizzard does not use AI to "create characters or gameplay," at least not "right now," suggesting that could change in the future.