Starting next year, Hasbro will begin making most of the Harry Potter-related toys available on shelves around the globe. But even though its parent company announced a massive licensing deal with WB and Harry Potter, Wizards of the Coast confirmed it has no intentions to bring the wizard-filled franchise from author J.K. Rowling to Magic: The Gathering.
On February 10, Hasbro and Warner Bros. Discovery announced a massive licensing deal involving Harry Potter that will see the toy company become the de facto manufacturer of toys and merchandise for the Harry Potter franchise in 2027. Hasbro plans on making and selling “dolls, role play, action figures & collectibles, interactive plushes, and board games” with “more to be revealed later this year.” This is obviously a very big deal for Hasbro, and with the new Harry Potter series arriving on HBO Max next year, the company is likely predicting a huge influx of interest around the popular wizarding franchise.
On February 10, in response to a Reddit post mentioning Hasbro’s big new licensing deals, a Wizards of the Coast rep denied any Harry Potter crossover was in the works despite its parent company jumping all in.
“The Magic Multiverse has its own school of Magic at Strixhaven with plenty of secrets still to explore,” said WOTC’s community team on Reddit. “Our Universes Beyond roadmap currently doesn’t have us visiting any others.”
Of course, you can’t talk about Harry Potter without mentioning franchise creator and author J.K. Rowling, a woman who has spent years saying terrible things about trans people and has used her vast wealth to support anti-trans initiatives.
So it makes sense that some fans of Magic, which in recent years has found big money in IP crossover cards via its Universes Beyond brand, wondered if the card game owned by Hasbro would soon start releasing Harry Potter cards as part of this deal. But WOTC’s Reddit comment suggests that, for now at least, Harry Potter won’t be coming to Magic. Of course, plans change, and WOTC’s wording is just vague enough that, in a few months, this comment could look very silly in retrospect.
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