Jesinta Franklin reveals why she decided to get a boob job at 18

Jesinta Campbell has spoken out about the decision to get breast implant surgery to help her win the Miss Universe Australia contest.

The glamorous beauty pageant titleholder, who was crowned the coveted title in June 2010, recently admitted that getting the cosmetic surgery was her 'most vain' moment.

'Getting a boob job to win Miss Universe Australia! When I was in that competition at 18 there was a standard of beauty. I got pulled aside, they were like, "Look, you have the ability to go the whole way",' Jesinta told the Vain-Ish podcast.

'They said, "You are our number one pick. We think you could go great overseas, but you have no boobs".'

The 34-year-old admitted it was a difficult decision to make at the time but looking back said she had no regrets.

'I don't regret having it done because I went on to win the competition and placed very well overseas,' she said. 

She revealed that she believed the procedure had given her many opportunities that she otherwise might not have received.

'I have an amazing life, an amazing career. I credit winning the competition to that because it just opened so many doors for me,' she said.

The Gold Coast-born model finished by saying that although she did not regret the surgery, she sometimes missed the smaller breasts she once had.

'In saying that, if I had my time again... It's hard to say I regret it… but it's something I wish I hadn't done if that makes sense,' she said. 

'I've had an amazing career for it, but... Now all I want is just the small little perky boobs I had.' 

Jesinta confirmed to The Daily Telegraph in July 2013 that she had undergone a 'small procedure' which took the model from a natural AA cup to a 12B, in size.

And it's something the WAG seems to have mixed feelings about - first revealing if she had her time again, she wouldn't have chosen the cosmetic procedure, before openly acknowledging it in 2014. 

Jesinta also said the surgery didn't help boost her confidence over the years.

'Did it make me feel more confident? No,' she said.

'It's a decision I stand by but not something I promote,' she told the Telegraph. 

The star's admission to breast augmentation as a teenager had her front and centre of a debate about body image.

It even cost her a lucrative endorsement deal with not one but two lingerie companies - Bendon and Wonderbra.

'It's a very personal choice... There are lots of things to take into consideration before moving forward,' she said at the time. 

'For me personally, there were some very personal things I needed to consider and my decision came after I had consulted medical advice and educated myself on everything about the procedure.'

Jesinta and her husband, AFL star Lance 'Buddy' Franklin, 39, live on a spacious rural estate in the Gold Coast Hinterland with their three children.