The price of an iPhone Pro has been $999 since 2019, but a new leak appears to corroborate what has been rumored before -- that the price is going up.
The iPhone 17 Pro, set to launch in September, reportedly will be priced $50 more, at $1,050 in the US before taxes, according to Chinese leaker Instant Digital. The model reportedly will also get a storage boost from the Pro's usual 128GB to 256GB. For context, if you were to bump up to 256GB on the iPhone 16 Pro, that would cost you $100 and bring the total price to $1,099 before taxes.
According to the new report, the 128GB storage versions of the iPhone Pro will be discontinued.
A representative for Apple did not immediately respond to a request for comment.
Tech influencer Austin Evans, who has more than 5.68 million subscribers on his YouTube channel, said it was kind of "weird" that Apple would take a $50 cut on the iPhone 17 Pro price -- when taking into account the added storage -- but he's looking forward to the new edition.
"I am excited to see what they have cooking for the Pro this year," Evans told CNET. "Even though the slimmer phone seems interesting, the Pro phone is always what I'm gravitated to since I always want the best camera possible and some of the rumored upgrades seem solid, especially on the video side."
Apple launched the Pro six years ago, offering the iPhone Pro 11 for $999, but the normal course of inflation and the rising cost of everything else that goes with making things -- components, supply chain costs, labor wages -- means the sub-$1,000 iPhone Pro could be a thing of the past.
It's unknown whether the iPhone 17 Pro Max will also be getting a price increase.
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