I'm a Shopping Editor — These Are the Prime Day Deals to Shop Up to 70% Off

The best deals come to those who wait — though this time, we didn't have to wait long at all. July's Amazon Prime Day feels like it just happened, and yet here we are again: October Prime Day. Honestly, I'm not complaining: if Amazon wants to make Prime Day a seasonal tradition, I'll happily clear my cart. The two-day event runs Oct. 7–8, and I've already rounded up the best deals by category — including a few editor-approved favorites — so you don't have to waste time scrolling through endless air fryers. My rules are simple: a good deal is at least 20 percent off. From there, I focused on products we've already vetted, plus a few I use myself and some promising new finds.

In This Post: Prime Day Beauty Deals Prime Day Fitness Deals Prime Day Sex Deals Prime Day Home Deals Prime Day Tech Deals Prime Day Fashion Deals Our Favorite October Amazon Prime Day Deals to Shop The lotion that gently exfoliates and smooths our editors' dry skin: AmLactin Daily Moisturizing Lotion at $12, originally $25 An acne gel that helps tackle breakouts and fade post-acne marks: Differin Acne Treatment Gel at $18, originally $36 A bralette that's comfy, underwire-free, and perfect for lounging: Calvin Klein Modern Cotton Unlined Wireless Bralette at $16, originally $30 The sex toy that's compact and powerful: Magic Wand Mini at $76, originally $100

Looking for even more sales? Shop more of Popsugar's editor-curated Amazon Prime Day Sale picks and subscribe to our newsletter for more shopping recommendations. Plus, make sure you sign up for Amazon Prime so that you don't miss a moment of the sale.

Update on October 7, 2025 at 8:30 PM ET: I made sure all of our Amazon Prime Day picks are in stock and still on sale, and I added over 10 more (actually good) Prime Day deals, including a few from my very own friends' group chat.