1 hour ago
9
Holly Ramsay and Adam Peaty are reportedly being morphed into the next power couple by their pals David and Victoria Beckham' after landing a luxe new campaign.
The Olympic swimmer, 31, and daughter of chef Gordon Ramsay, 26, tied the knot in December and now appear to be attempting to forge a team image in the world of social media.
Adam is said to be looking to diversify his career outside of swimming and in one move he and Holly recently starred in a joint date night campaign for perfume brand INFINIMENT COTY PARIS - harking back to the Beckhams' racy joint perfume ventures.
And the 'young and marketable' couple are said to have some very high profile couples helping advise them on the best way to build a brand; the Beckhams and Holly's parents, the Ramsays.
'Adam and Holly are quietly shaping up to be the next big luxury power couple,' a source said.
'As Adam starts to consider a career post-swimming, he's signed with Holly's influencer agency, Hypesight, and the plan is for their careers to be managed with a more coordinated commercial strategy rather than as separate lanes.'
Holly Ramsay and Adam Peaty are reportedly being morphed into the next power couple by their pals David and Victoria Beckham' after landing a luxe new campaign (Pictured)
Adam is said to be looking to diversify his career outside of swimming and in one move he and Holly recently starred in a joint perfume campaign - harking back to the Beckhams' racy joint perfume ventures (Pictured)
The source added to The Sun: 'And of course they have the benefit of being advised by the OGs… both the Beckhams and the Ramsays.'
In their campaign video, the pair were seen getting dressed to the nines as they prepared to head out on a date night.
The video appeared to take inspiration from Victoria and David's former perfume brand Intimately Beckham - for which they regularly posed for intimate campaigns.
Adam captioned the Date night is a ritual of allure — a moment to embody confidence and connection. For us, it begins with our scent. Encore une Fois & Après L’Amour Les Osmiums are the perfect duo.
Encore Une Fois, an addictive vanilla elixir with an ambre triple infusion is my go to. Holly’s scent is Après L’Amour is, a mix of Tobacco accord, vanilla and ginger it’s long lasting and leaves a hint of spiciness.
The Daily Mail has contacted representatives for Adam and Holly and the Beckhams for comment.
It comes after Adam shared a sweet happy birthday tribute to his younger brother-in-law Oscar, who turned seven on Friday.
The Olympic swimmer took to Instagram to share a cheeky snap of Oscar in a pair of sunglasses.
He penned: 'Happy birthday @oscarjramsay' alongside a series of love hearts.
Adam has been fully embraced by the Ramsay clan amid an ongoing feud with his own family.
The Olympic swimmer, 31, and daughter of chef Gordon Ramsay, 26, tied the knot in December and now appear to be attempting to forge a team image in the world of social media
The 'young and marketable' couple are said to have some very high profile couples helping advise them on the best way to build a brand; the Beckhams and Holly's parents, the Ramsays
In Holly and Adam's campaign video, the pair were seen getting dressed to the nines as they prepared to head out on a date night
The Peaty family have suffered a dramatic fall-out since it was revealed in November that Adam, 31, had banned his family, including mother Caroline and father Mark, from his December wedding to Holly.
As the feud rages on, Gordon, who unveiled his Netflix documentary featuring the Olympian, revealed Adam has started calling him 'Dad' - something Caroline's sister Louise Williams branded 'toadying behaviour'.
Holly also marked her younger brother's birthday as she shared a collection of snaps of the pair, writing: 'Happy Birthday to my favourite seven year old! Growing so fast!'.
Holly and Adam have been enjoying married life since tying the knot, and last week the influencer, 26, swooned over her husband as she shared a glimpse of her life as a newlywed in a post shared to Instagram.
She proved she is her husband's number one supporter as she watched his recent diving competition on her laptop.
In the snaps, Holly looked effortlessly chic as she posed in a mirror selfie in a brown leather jacket and a brown woven bag.
She showcased her love for dogs as she posed with a golden cockapoo while visiting The Frankie Shop.
Taking up a passion similar to her father's and sister's, Tilly, 24, Holly has been busy in the kitchen, sharing some of her recent home bakes. Alongside her post, Holly penned: 'spring-ish'.
English (US) ·