Gene Simmons has brutally branded several fans as 'jealous losers' after they criticised his preoccupation with increasing his multi-million dollar fortune.
The KISS star, 76, has branched out from music into the movie industry, after joining forces with Gary Hamilton to create a new production company - Simmons/Hamilton Productions.
He has stepped into the role of producer for the first time with survival thriller Deep Water, which is due to hit screens on May 1, and took to X at the weekend to promote the movie.
Starring Aaron Eckhart and Ben Kingsley, the film centres on a group of international passengers onboard a flight from Los Angeles to Shanghai, who are forced to make an emergency landing in shark-infested waters.
Wearing a branded baseball cap, Gene shared a video telling fans to 'buckle up because this is going to be a thrill ride like you've never seen' and teased that he was going to show up unannounced at theatres across the country to watch with them.
However, a KISS fan appeared to be less than impressed by the rocker's new project and accused him of being greedy, as they mockingly tweeted him: 'Don’t you have ENOUGH money yet Gene???'
Gene Simmons has brutally branded several fans as 'jealous losers' after they criticised his preoccupation with increasing his multi-million dollar fortune (seen 2013)
The KISS star, 76, has branched out from music into the movie industry, after joining forces with Gary Hamilton to create a new production company - Simmons/Hamilton Productions (seen 2020)
Wearing a branded baseball cap, Gene shared a video telling fans to 'buckle up because this is going to be a thrill ride like you've never seen' and teased that he was going to show up unannounced at theatres across the country to watch with them
However, the bassist and singer was decidedly not amused by the joke, as he unleashed a series of fiery defensive tweets and blasted the commenter as 'a loser'.
He hit back: 'This is a loser’s question. Warren Buffet, Jeff Bezos, Elon Musk all get up every day and try to make more. No matter how much they’ve got. Get out of your losers’s mentality, and try to win in life, every day.'
However, more users got involved to question the star placing importance on wealth, with one asking: 'Why does making more equal to winning in life?'
Gene argued that cashing in for himself meant he was stimulating the economy, could donate more to charities and was able to help other people support their families, blasting his critics by adding: 'What have you accomplished in life?'
He claimed that he'd paid more than $100 million in taxes, created thousands of jobs that allowed people to feed their families and contributed the several causes, including supporting 1400 African children
While he said that the role of men was to work to provide or else they were losers with 'no purpose in life', while taking a swipe as transgender rights by sardonically adding he was referring to the 'old-fashioned kind men with penises'.
'Because by earning more, you create more jobs, by spending more money, which provides other people with being able to support their families,' he said. 'Without earning more, you can’t even give to charity, much less support your family.'
'Men (the old-fashioned kind, with penises) can’t give birth, despite you may have heard. But what we can do, is produce, work, provide and protect. Without the above, you have no purpose in life, think like a winner, not a loser.'
In response to one person asking why he couldn't retire, he asked: 'Retire? And do what?' causing someone else to point out that many struggle to be able to retire and say that Gene was unable to understand the perspective of office and blue collar workers.
But the artist angrily declared that he had worked several day jobs before finding success in KISS, including teaching sixth grade and serving as an assistant at Vogue.
'Well…I started working at 12 years of age working for a butcher, grinding the fat from the butcher’s block,' he wrote. 'I delivered newspapers. I was the assistant to the director of the Puerto Rican interagency council. I was the assistant of the editor of Vogue magazine. And I was a 6th grade teacher. And what have you done with your life, Chad?'
However, the bassist and singer was decidedly not amused by the joke, as he unleashed a series of fiery defensive tweets and blasted the commenter as 'a loser'
Gene argued that cashing in for himself meant he was stimulating the economy, could donate more to charities and was able to help other people support their families, blasting his critics by adding: 'What have you accomplished in life?'
He claimed that he'd paid more than $100 million in taxes, created thousands of jobs that allowed people to feed their families and contributed the several causes, including supporting 1400 African children
And when someone urged him to be more like Kurt Vonnegut, with a quote from the author about the importance of 'the knowledge that you've got enough', Gene argued people should instead be more like him as he was 'living proof of the American dream' after coming to the States as an immigrant with nothing.
He wrote: 'No. Be like me. I came to America as a legal immigrant. My mother and I had nothing. In America, bless her, gave me to the opportunity to work as hard as I wanted to. And I am living proof, that the American dream is not only alive, but alive and well. You can sit on your thumb, if you want to. Personally, I never want to stop.'
Netizens continued to share criticisms, calling him a 'fool that is ignoring other aspects of personhood', while another tweeted: 'Old men facing impending death like Gene Simmons hoard wealth and relate with other old men that do the same as compensation. You can’t take it with you Gene.'
But Gene continued to not hold back, as he branded the writer 'a jealous loser', adding: 'You don’t understand, sadly. That was this do some research and find out why the richest and most powerful people on the planet, continue to work hard to try to make more, so they can give more and create more.'
He ended his furious defense by instructing critics to mind their own business rather than focusing on his wealth and career decisions, as he declared he never wanted to stop making more for his family and America.
Signing off, he wrote: 'How about this. Stop looking at my plate and mind your own business. What makes me happy, is to never stop, and continue to add value to my family, their future generations, to charity, and to these blessed United States of America. Sending good wishes to you.'
Gene has a reported net worth of around $400 million thanks to his career as the bassist and co-lead singer of KISS.
He has built up much of his wealth through licensing deals under the KISS name, which according to The Hollywood Reporter, has generated a whopping $1 billion for the band, since they formed in 1973.
In 2024, the groups entire song catalogue, image, makeup/likeness and name was sold to Swedish company Pophouse Entertainment for $300 million.
Pophouse has announced plans to create digital avatars of the band members for future virtual concerts, similar to ABBA Voyage, with a show planned for 2027.
He angrily declared that he had worked several jobs before finding success in KISS, and was 'living proof of the American dream' after coming to the US as an immigrant with nothing
He ended his furious defense by instructing critics to mind their own business rather than focusing on his wealth and career decisions, as he declared he never wanted to stop making more for his family and America
It comes after Gene came under fire on social media for comments he made criticizing the Rock & Roll Hall of Fame for admitting hip-hop artists.
In February, the musician argued on the Legends N Leaders podcast that rap and hip-hop don't 'speak [his] language.'
Critics on social media were particularly incensed by him saying that he 'doesn't come from the ghetto' as an argument for why the hip-hop artists should not be included in the Hall of Fame, and branded the comments as racist.
The Daily Mail reached out to his representative and the Rock & Roll Hall of Fame for comment.
His complaints about the Rock & Roll Hall of Fame were set off after he opined that critics and their tastes weren't a strong way to judge the importance of artists.
'The fact that, for instance, Iron Maiden is not in the Rock & Roll Hall of Fame when they can sell out stadiums, and Grandmaster Flash is,' he said, using the Hall of Fame as a stand-in for critical tastemakers.
Gene then evoked the rapper-turned-actor Ice Cube as he distanced himself from hip-hop music.
'Ice Cube and I had a back and forth — he’s a bright guy, and I respect what he’s done,' Simmons continued, before declaring, 'It’s not my music. I don’t come from the ghetto. It doesn’t speak my language.'
Gene then emphasized that his stance on rap being honored by the Rock & Roll Hall of Fame was nothing new.
'I said in print many times: Hip-hop does not belong in the Rock & Roll Hall of Fame, nor does opera, symphony orchestras,' he continued. 'It’s called the Rock & Roll Hall of Fame.'
Gene then noted that Ice Cube allegedly pushed back on him by replying, 'No, it's the spirit of rock n' roll.'
Gene has a reported net worth of around $400 million thanks to his career as the bassist and co-lead singer of KISS (L-R: Gene, Peter Criss (bottom), Ace Frehley (top), Paul Stanley_
'OK, fine ... I just want to know when Led Zeppelin’s gonna be in the Hip-Hop Hall of Fame,' Simmons responded after the fact. 'Music has labels, because it describes an approach.'
He shared similar opinions in a 2014 interview with Radio.com, saying: 'You’ve got Grandmaster Flash in the Rock & Roll Hall of Fame? Run-D.M.C. in the Rock & Roll Hall of Fame? You’re killing me!'
'That doesn’t mean those aren’t good artists. But they don’t play guitar. They sample and they talk. Not even sing… They can run their organization any way they’d like, but it ain’t rock!'
Although Gene was concerned about the heavy metal pathbreaker Iron Maiden not being in the Hall of Fame, his own band, KISS , was inducted back in 2014.
After Eminem's 2022 induction struck up controversy, the Hall of Fame's CEO Greg Harris defended the connection between rock n' roll and hip-hop. 'You listen to his music, it is as hard hitting and straight ahead as any metal song … It’s a chest punch with a message and with a power and with a rhythm and with a band,' he told Audacy, via Billboard.
Gene's sparring partner, Ice Cube, was also inducted just two years later for his work with the iconic rap group N.W.A.
During his induction speech, the rapper (born O'Shea Jackson) defended hip-hop's place in the institution.
'Rock n’ roll is not an instrument. It’s not even a style of music,' he argued. 'It’s a spirit that’s been going on since the blues, jazz, bebop, soul, rock n’ roll, R&B, heavy metal, punk rock and, yes, hip-hop.
'Rock n’ roll is not conforming to the people who came before you, but creating your own path in music and life,' Ice Cube added. 'That is rock n’ roll and that is us.'
Other hop-hop stars who have been inducted include pioneers like LL Cool J, Jay Z and Missy Elliott.

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