Europe’s Blockchain Group, UK’s Smarter Web Co. add to Bitcoin stashes

Two European companies — France’s The Blockchain Group and the United Kingdom’s Smarter Web Company — have expanded their Bitcoin holdings.

In a Monday announcement, The Blockchain Group said it acquired 116 Bitcoin (BTC) for about 10.7 million euros ($12.55 million), and the Smarter Web Company announced the purchase of 226.42 BTC for 17.9 million pounds ($24.34 million).

Following its latest purchase, The Blockchain Group’s holdings total 1,904 BTC, acquired at an average price of $106,000 per coin. The Smarter Web Company’s holdings have reached a total of 1,000 BTC, bought for an average price of $106,750.

The Blockchain Group’s deputy CEO, Alexandre Laizet, wrote in an X post that the company has achieved a Bitcoin yield of 1,348.8% in 2025. The Smarter Web Company’s announcement said the firm’s Bitcoin yield year-to-date stands at 26,242%.

Source: Alexandre Laizet

Related: Bitcoin Treasury Corporation to relist on Toronto exchange, buys 292 BTC

What is Bitcoin Yield?

Bitcoin yield is a shareholder-accretion metric created by the world’s top corporate Bitcoin treasury, Strategy, when it was still called MicroStrategy. This metric measures how quickly a firm is increasing the amount of Bitcoin backing each fully diluted share by comparing the ratio.

Strategy introduced the concept in November 2024, describing it as a key performance indicator to “help assess the performance of its strategy of acquiring bitcoin in a manner the Company believes is accretive to shareholders.” The company wrote at the time that it “can be used to supplement an investor’s understanding of the Company’s decision to fund the purchase of bitcoin by issuing additional shares.”

Related: Bitcoin as corporate treasury: Why Meta, Amazon and Microsoft all said no

Corporate Bitcoin treasuries on the rise

The new acquisitions follow a surge in corporate Bitcoin treasury activity driven by favorable market dynamics and the continued success of firms like Strategy, which was expected to report more than $13 billion in unrealized gains for the second quarter of 2025.

Those expectations were surpassed on Monday when Strategy reported $14 billion in unrealized gains on its holdings in the Q2 2025. Strategy purchased throughout the quarter, with its most recent acquisition of 4,980 Bitcoin for $531.1 million announced on June 30.

On Monday, Japan’s top corporate Bitcoin treasury company, Metaplanet, acquired another 2,204 BTC for $237 million. This brings the company’s total holdings to 15,555 BTC, purchased at an average price of around $99,985 a coin.

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