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Courtesy of BRAYE
While some of the major makeup trends from 2016 are making a comeback, there's one trend we're perfectly happy letting go: dry matte lips.
No more plastering on thick liquid lipsticks that sucked so much of the moisture from our poor lips that you could see every little patch and line. Instead, we're embracing the blurred lip trend that's already stolen the hearts Korean and Japanese beauty lovers.
The blurred lip look is best achieved with a stain that delivers a sheer color and dries down into a soft, velvet-y matte finish.
The best products that promise this diffused look have a formula with hydrating ingredients to combat any drying. Your pout will look smooth with a blotted color that looks like you just got kissed—a perfect romantic look for Valentine's Day.
Keep scrolling to shop our picks for the best lip products to recreate this blurred lip trend, from K-Beauty brands like rom&nd to luxe designer ones like Prada.
rom&nd Blur Fudge Tint
K-Beauty is the originator of the blurred lip look, so it's only logical to opt for a Korean brand to recreate it. The rom&nd lip tint is beloved for its long-lasting, soft, gradient finish, available in six lovely shades.
VIOLETTE_FR Bisou Balm
There's nothing else quite like Violette_FR's Bisou Balm out there. Inspired by the French "bouche mordue" (or just-bitten lips look), it's a unique hydrating formula that delivers a romantic, sheer color.
fwee Lip&Cheek Blurry Pudding Pot
This pudding-like tint in a pot from this K-Beauty brand comes in nearly every shade imaginable and promises a fluffy, lightweight color with a soft finish that lasts all day long on your lips and cheeks.
REFY Lip Blur Lip Liner
Yearning for soft, blurred edges? This lip liner by REFY does just that with its unique wide tip and signature weightless formula that includes a blend of blur-gel technology and moisturizing oils
BRAYE Lipsleek Blur
Make a statement with this K-Beauty blurring lip product! The BRAYE Lipsleek Blur features a semi-matte texture, soft velvety finish, and impactful color—and in this chic metal sliding packaging.
MAC Powder Kiss Hazy Matte Lipstick
You simply cannot go wrong with a MAC lipstick! This Powder Kiss Hazy Matte formula promises 10-hour comfortable wear, sheer-to-medium coverage, and a blurring finish.
NYX Professional Makeup Smushy Matte Lip Balm
If you're looking for a top-rated drugstore option, the NYX Smushy Matte Lip Balm is our pick. Formulated with mochi rice powder and sugar ceramides, it delivers a diffused matte finish in one of 12 available shades while moisturizing your lips.
Prada Monochrome Soft Matte Blur Lipstick
Looking for a luxe designer option? The Prada Monochrome Soft Matte Lipstick is perfect for you. Made with a white base and only three pure color pigments, these lipsticks aim to replicate the soft and diffused colors of a nylon fabric.
Kaja Love Blur Lip Balm
Formulated with shea butter, avocado oil, vitamin E, and citrus unshiu peel extract, this K-Beauty lip balm delivers hydration, semi-matte color, and a finish that resembles a natural, blurred effect.
Yves Saint Laurent The Inks Blurring Matte Liquid Lip Stain
This liquid lip stain by YSL is effortlessly chic. It features a creamy and long-lasting formula that promises to melt into your lips and create a smoothing, blurring effect for up to 12 hours.
Looking for more makeup trends? Shop the brown mascara trend!
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.
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