Best Prime Day Roku Deals: Score Discounts on TVs, Streaming Sticks and More

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Roku is basically synonymous with streaming devices, but did you know it also offers accessories like lights and security cameras? A bunch of these devices are on sale ahead of Amazon's October Prime Day event. Whether you're looking for a new smart TV, smart lights to amplify your living room setup or an early holiday gift, there's probably something for you in these Roku sales.  

Plenty of the best Roku devices are popping up at reduced rates. From the CNET favorite Roku Express 4K Plus to the Roku Streambar and smart home products. Many of these discounted devices also make excellent smart home gifts for the holidays as well.

Prime Big Deal Days, as Amazon calls this sale, will take place from Oct. 8 to Oct. 9, but we're already seeing deals in the run-up and we'll probably see some linger in the aftermath, too. Scroll down for the best early Prime Day Roku deals we've found from Amazon and across the web.

Best early Prime Day Roku deals

Streaming sticks can help make streaming your favorite content super simple, especially if you don't have a smart TV. One of our favorite ones is the Roku Express 4K Plus thanks to its straightforward interface and great value for money. This easy to use streaming stick is down to $27 at Amazon, saving you $13.

The brand new 2024 Roku Ultra, only recently released, is already discounted by 21% for Prime Day. This is the lowest it's gone since release and a rare chance to save on such a new device. 

Only $22 away from its lowest ever price, this is a great budget Roku TV that still offers a solid 4K image with automatic brightness, HDR10 Plus color and a voice remote control.

This Roku smart light A19 bulb is only $8 thanks to a 20% discount. With up to 16 million colors to choose from capable of 1,100 lumens as well as Alexa and Google Home support, this is a bargain.

Get a whole 4K TV with Roku's easy-to-use software built right in and save $50. No need for additional streaming sticks or boxes. 

More early Prime Day Roku deals

• Roku 50-inch 4K TV: $230 (save $70). A 4K HDR TV that's optimized for room lighting with automatic brightness.
• Hisense 40-inch Class A4 Series Smart Roku TV: $150 (save $20). A 1080p TV with Roku's streaming platform built-in, with Amazon Alexa and Google Assistant compatibility. 
• Roku smart home wireless video doorbell: $100 (save $13). An HD video doorbell and chime with a six-month battery.
• Roku outdoor wired security camera: $30 (save $20). Supports 1080p night vision, two-way audio and is IP65 weather resistant. 
• Roku smart LED light strip: $40 (save $10). Peel and stick Wi-Fi-enabled light strips that add a burst of color.
• Roku smart light bulbs (white, 4-pack): $15 (save $8). Lights that you can schedule or manually adjust to change brightness and temperature. 
• Roku Express streaming device: $18 (save $12). Nab this simple streaming stick for a 40% off.
• Roku voice remote: $28 (save $3). Life is so much easier when you don't have to enter your Netflix password using the remote's keys.
• Roku Streambar SE: $59 (save $41). Stream your favorite shows with enhanced sound quality with this two-in-one soundbar and streaming device.

Is Prime Day the best time to buy a Roku device?

Yes, Prime Day is one of the best opportunities to snag a Roku device, with prices historically dropping to record lows during the event. If you're in the market for an upgraded streaming stick, Roku-powered soundbar or TV set, then the Prime Day sale is usually the time to buy. 

Watch this: How to Hack Amazon Prime Day: Shopping and Deals Advice

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Are Roku deals available before Prime Day? 

Yes, as you'll see above, plenty of Roku devices are on sale already, ahead of Prime Day. We expect more deals on additional products to go live tomorrow during the main sale.