Best Amazon Prime Day deals under $25 in 2025: My favorite cheap sales this October

1 week ago 7

Amazon's Prime Big Deal Days sale returns tomorrow, Oct. 7. The two-day sale, more popularly known as October Prime Day, is one of the first to kick off the holiday shopping season. You're sure to see discounts on plenty of items, including dozens of gadgets and trinkets that won't break the bank.

Also: The best October Prime Day deals live now

I cover deals 24/7, and I know a thing or two about finding the best offers to share with you. Amazon and competing retailers tend to inflate prices to make deals and discounts look greater than they are. That's why I've vetted and curated these deals, featuring ZDNET-tested and recommended products, plus some of my own personal selections you can't find anywhere else. Here are my favorite picks for the best October Prime Day deals under $25.

Also: 6 deals under $25 I'd buy before Prime Day (and why you need them)

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Best deals under $25 for Prime Day 2025

Current price: $13
Original price: $25

Simplify your home with a smart plug for under $15.

Current price: $25
Original price: $40

The tiny yet mighty Echo Pop speaker is 38% off.

Current price: $20
Original price: $40

This is the best security camera you can buy for $20 right now, according to our expert.

Current price: $20
Original price: $28

AirTags aren't your only option for Bluetooth tracking.

Current price: $18
Original price: $35

Simplify your streaming with this Amazon Fire TV Stick for 49% off.

Current price: $13
Original price: $15

Extend the range of your Wi-Fi without extending your wallet.

Current price: $7
Original price: $10

I've been using these earbuds since college, and they're still my go-to pick for no-fuss audio.

This Ring Indoor camera comes with a swivel mount and alerts to activity in your home -- and it's 50% off right now.

More October Prime Day deals under $25

Baseus PicoGo Slim 5K MagSafe Battery Pack: $23 (save $13): This super slim MagSafe portable charger is 36% off, and I even scooped one up for myself.
Anker iPhone USB-C Charger + Cord (2-Pack): $12 (save $7): Stock up on Anker charger cords and USB-C cables for your phones, tablets, and more.
LC-Dolida Wireless CarPlay Adapter: $10 (save $10): Bring wireless play to any vehicle with this auto adapter for over 80% off.
Citymore Bluetooth Wallet Tracker Card: $20 (save $10): This wallet tracker card is thin enough to slide into your wallet to add bluetooth tracking like an AirTag.
Kasa Smartplug Mini 4-Pack: $22 (save $8): I love these Kasa smartplugs for controlling my Christmas decor and lights, and right now they're discounted by 27%.
Tile by Life 360 Bluetooth Wallet Tracker Card: $20 (save $10): Tile's version of the wallet tracker is on sale for 33% off.
Tile by Life 360 Bluetooth Keys Tracker: $20 (save $5): This tile connects to your keys (or other portable items) to ensure they're easy to locate.
Cable Management Box Kit: $22 (save $3): I personally recommend this affordable cable management box for storing unsightly cords and keeping them contained. I have one under my desk and it's helped keep my curious cat out of the cables, too.
Travel Inspiria Luggage Scale: $10 (save $2): This luggage tag is one of Amazon's best sellers, and it's discounted now.
AirPods Cleaner Tool: $7 (save $6): This is the only tool I use to clean my AirPods Pro 2 earbuds, and it's super compact, too.
Kindle Remote Control: $10 (save $3): Expert Maria Diaz loves this page turner for her Kindle.
Tapo TP-Link Indoor Camera: $16 (save $9): Keep a watchful eye on a furry friend or your home with this affordable camera.
Echo Glow Smart Lamp: $20 (save $10): Use this multi-color smart lamp to get visual cues for waking up or winding down.

When is October Prime Day 2025?

October Prime Day returns on Tuesday, Oct. 7, through Wednesday, Oct. 8.

Are deals really cheaper on Prime Day?

The legitimacy of Prime Day is a hotly debated topic every year. Basically, Prime Day does have some legit deals, usually on flagship Amazon products like Fire TVs, Echo devices, Kindles, and more. However, the best way to ensure you're getting an actually deal is to prepare to shop for offers and use price tracking tools to make sure you don't fall victim to brands marking up items to "discount" them later.

Luckily, these offers are all under $25, so they won't be breaking the bank -- even if they do end up being an impulse purchase or sweet treat (I'm not judging).

How did we choose these October Prime Day deals?

ZDNET only writes about deals we want to buy -- devices and products we desire, need, or would recommend. Our experts looked for deals that were at least 20% off (or are hardly ever on sale), using established price comparison tools and trackers to determine whether the deal is actually on sale and how frequently it drops.

We also looked over customer reviews to find out what matters to real people who already own and use the deals we're recommending. Our recommendations may also be based on our own testing -- in addition to extensive research and comparison shopping. The goal is to deliver the most accurate advice to help you shop smarter.

What are the best Prime Day deals?

ZDNET's experts have been searching through early Prime Day and other sales to find the best discounts by category. These are the best deals live now: