All the signs Tammy Hembrow's supplements company is about to go under - after she closed her fashion brand Saski Collection

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Tammy Hembrow may be set to close her supplements company Selfish Supps soon, as signs have begun to appear that the brand may be in trouble.

The fitness influencer, 32, closed her activewear business Saski Collection in December, and now it seems Selfish may soon follow.

Tammy launched the women's sports nutrition brand in April 2025 with her sisters Emilee and Amy.

However, a look at the Instagram account for the supplement brand shows that no posts have been made on the page since April 11.

The Hembrow sisters had been consistently posting on the account each week until that point, with the last upload being a core workout by Tammy.

Selfish has also seemingly failed to attract meaningful engagement online, with uploads garnering only a handful of comments, despite boasting 16,700 followers.

Tammy Hembrow, 32, may be set to close her her supplements company Selfish Supps soon, as signs have begun to appear that the brand may be in trouble

The final video uploaded by Tammy only featured three comments - one of which was negative. 

'Promoting a health product does not align with your current lifestyle. People won't buy it because of that,' the person wrote. 

The website also appears to have gone quiet.

While the page is still up and running, and customers can still purchase from the site, the Insights section hasn't seen a post since January.

Articles were once regularly written and shared to the Insights page, providing nutritional tips and tricks for buyers.

However, the last upload was made on January 30, despite articles previously being shared almost weekly to the website since the brand's inception.  

Tammy also seemed to hint there was trouble behind the scenes with the company when she recently removed the name of the brand from her Instagram bio.

However, she promptly re-added it without explanation. 

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The fitness influencer closed her activewear business Saski Collection in December, and now it seems Selfish may soon follow

Her sister Emilee has also removed the company from her bio, though Amy still promotes it in hers. 

Perhaps the most telling sign the business may be the next to close, is the fact that Selfish products are frequently on sale at Chemist Warehouse. 

Selfish is 'exclusively sold' at the pharmacy retailer as well as Boots UK.

However, a glance at the Chemist Warehouse website shows Selfish products are frequently being sold at half price. 

There are a number of reasons a product might be marked down so heavily, including altering the perceived value of an item or triggering impulsive buying.

Slow-moving products are also frequently sold at discounted prices to make way for new merchandise. 

Daily Mail has reached out to Tammy, Emilee and Amy for comment. 

It comes after Tammy was forced to deny she owes more than $27,600 in unpaid rent after her company, Saski Collection, was issued with a property repossession notice.

Tammy launched the women's sports nutrition brand in April 2025 with her sisters Emilee (left) and Amy (centre)

The brand, which Tammy closed last December, worked out of a building in Robina on the Gold Coast, which doubled as a warehouse and headquarters.

Davidson Property, the lessor, seized the premises and terminated the lease on December 1, claiming Tammy was in rental arrears of $27,618.47.

When Daily Mail approached representatives of the fitness influencer for comment, they denied Tammy had any outstanding rent.

'All these matters are in dispute. There is no rent outstanding,' a spokesperson said.

'There is absolutely no truth to that. As the matters are legal in nature, no further comment will be made.'

A photo of the notice, which was taped to the window of the unit, was taken on December 5 and provided to Daily Mail.

According to the notice, Tammy's business was first issued with a Notice to Remedy Breach of Covenant on November 13.

The notice said she was 'required to pay the sum of $27,618.47 no later than 4.00pm, Friday 28 November, 2025'.

However, a look at the Instagram account for the supplement brand shows a post hasn't been made on the page since April 11

It said the business 'failed to pay' the arrears to the lessor 'within the required time'.

'The lessor hereby terminates the lease as of today's date [December 1] and confirms it has re-taken possession of the premises,' the notice read.

'Such termination of your lease and re-taking possession of the premises by the lessor is without prejudice to the lessor's right to recover any further costs that arise as a result of your occupation of the premises, including but not limited to rental up to when the lessor receives rental from a new tenant, property make good costs, legal fees incurred by the Lessor, locksmith costs and agents re-letting fees.'

It came just a day after Tammy announced she was shutting down her Saski Collection company.

The fitness wear brand, which she launched nearly a decade ago in 2017, has had its website disabled and it is no longer possible to shop there.

Tammy took to the brand's Instagram page in December to announce the shock closure, while also hinting at another business venture on the horizon.

'I've made the decision, after a lot of thought, to close Saski,' she could be heard saying in the video, which she filmed in her car.

'This business, this brand, this has been such a huge part of my life for so many years now and it's taught me so much about business, about growth, about resilience, about myself.

'Sometimes a chapter needs to close in order to make space for new growth and I'm really excited to see what's next and I hope you guys come on that journey with me as well.'

In the caption, Tammy further alluded to something exciting in the works.

'I'm so proud of what we built. And I know that sometimes growth means letting go. I am beyond excited to show you guys what I have in store for this next chapter. Stay tuned,' she penned.

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